Title: Conversios – GA4, Google Ads &amp; Meta Conversion Tracking with Product Feed for WooCommerce
Author: Conversios
Published: <strong>25 de junio de 2014</strong>
Last modified: 30 de septiembre de 2026

---

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# Conversios – GA4, Google Ads & Meta Conversion Tracking with Product Feed for WooCommerce

 Por [Conversios](https://profiles.wordpress.org/tatvic/)

[Descargar](https://downloads.wordpress.org/plugin/enhanced-e-commerce-for-woocommerce-store.7.2.27.zip)

 * [Detalles](https://es.wordpress.org/plugins/enhanced-e-commerce-for-woocommerce-store/#description)
 * [Valoraciones](https://es.wordpress.org/plugins/enhanced-e-commerce-for-woocommerce-store/#reviews)
 *  [Instalación](https://es.wordpress.org/plugins/enhanced-e-commerce-for-woocommerce-store/#installation)
 * [Desarrollo](https://es.wordpress.org/plugins/enhanced-e-commerce-for-woocommerce-store/#developers)

 [Soporte](https://wordpress.org/support/plugin/enhanced-e-commerce-for-woocommerce-store/)

## Descripción

Conversios is an all-in-one conversion tracking and product feed plugin for WooCommerce.
It tracks purchases and the full shopping journey in **Google Analytics 4 (GA4)**,**
Google Ads**, **Microsoft Ads**, **Meta (Facebook & Instagram)**, **TikTok**, and**
Snapchat**, and syncs your product feed to **4 channels** — Google Merchant Center,
Microsoft Merchant Center, Meta Catalog, and TikTok Catalog — from a single dashboard.

Instead of running separate plugins for pixels, Conversion API (CAPI) events, product
feeds, and reporting, Conversios replaces them with one no-code setup that takes
about **15 minutes**. It tracks **15+ GA4 ecommerce and engagement events**, includes**
free TikTok Pixel purchase conversion tracking**, is **trusted by 60,000+ stores**,
and is fully compatible with WooCommerce **HPOS (High-Performance Order Storage)**.

**Universal Commerce Protocol (UCP)** [(Pro)](https://www.conversios.io/pricing/?plugin_name=aio&utm_source=wpaioreadme&utm_medium=profeature&utm_campaign=wpaioreadme)
makes your WooCommerce products discoverable and purchasable inside **Google Gemini**
shopping experiences, synced through Google Merchant Center with server-side purchase
tracking. (Requires an approved Google Merchant Center account.)

**Order Recovery Engine** [(Pro)](https://www.conversios.io/pricing/?plugin_name=aio&utm_source=wpaioreadme&utm_medium=profeature&utm_campaign=wpaioreadme)
recovers untracked conversions in GA4, Google Ads, and Meta to close the gap between
WooCommerce orders and ad platform reports.

In a published WooCommerce case study, a global paint brand reported a **90% increase
in Meta Ads conversions** and a **50% uplift in Google Ads conversions** after implementing
Conversios, along with a smaller GA4 vs WooCommerce reporting gap. Read it here:

[Global paint brand sees 90% lift in Meta Ads with Conversios](https://www.conversios.io/case-studies/global-paint-brand-sees-90-lift-in-meta-ads-with-conversios-sst/?&utm_source=wpaioreadme&utm_medium=profeature&utm_campaign=wpaioreadme)

#### Walkthrough Video

Watch the full Conversios setup walkthrough covering GA4 tracking, Google Ads conversions,
Meta Pixel + CAPI, Microsoft Ads UET, and product feed syncing.

#### Why is my WooCommerce data inconsistent across GA4 and ad platforms?

Most WooCommerce stores lose conversion data to browser restrictions, ad blockers,
and fragmented tracking set up across multiple plugins. The result: GA4, Google 
Ads, and Meta each report different revenue than WooCommerce, and product feeds 
for Google, Meta, Microsoft, and TikTok fall out of date and get disapproved.

Conversios fixes this by unifying pixel tracking, server-side tracking, product 
feed sync, and reporting in one plugin. You manage everything from a single dashboard—
no developer required — and validate platform numbers against real WooCommerce orders.

#### Comentarios de los clientes

«Outstanding support. Setup was quick and issues were resolved efficiently.»
 [@sajava](https://wordpress.org/support/topic/great-plugin-and-excellent-support-326/)

«Essential for e-commerce at scale; helped us move to managed first-party tracking
and keep revenue reporting in sync across platforms and POS.»
 [@boomstudio](https://wordpress.org/support/topic/highly-recommended-plugin-excellent-support-essential-for-e-commerce/)

#### GA4 Tracking for WooCommerce (Free)

Conversios connects Google Analytics 4 to WooCommerce and tracks 15+ ecommerce and
engagement events automatically — purchase, refund, add to cart, checkout steps,
product views, plus scroll depth, form submissions, sign-ups, logins, and file downloads.
No code, no Google Tag Manager expertise needed (though you can use your own GTM
container if you prefer).

#### Google Ads & Microsoft Ads Conversion Tracking

 * **Google Ads remarketing tag** to build audiences [(Pro)](https://www.conversios.io/pricing/?plugin_name=aio&utm_source=wpaioreadme&utm_medium=profeature&utm_campaign=wpaioreadme)
 * **Google Ads purchase conversion tracking** with **Enhanced Conversions** [(Pro)](https://www.conversios.io/pricing/?plugin_name=aio&utm_source=wpaioreadme&utm_medium=profeature&utm_campaign=wpaioreadme)
 * **Google Ads Dynamic Remarketing** for personalized product ads [(Pro)](https://www.conversios.io/pricing/?plugin_name=aio&utm_source=wpaioreadme&utm_medium=profeature&utm_campaign=wpaioreadme)
 * **Microsoft UET** (Universal Event Tracking) for Microsoft Ads reporting and 
   remarketing **(Free)**
 * **Microsoft Ads purchase conversion tracking** — included **(Free)**, rare in
   this category

#### Meta Pixel, TikTok, CAPI & More Pixels

 * **Meta (Facebook & Instagram) Pixel** for ad tracking and conversion optimization**(
   Free)**
 * **Meta Conversions API (CAPI)** — server-side events that survive iOS restrictions
   and ad blockers [(Pro)](https://www.conversios.io/pricing/?plugin_name=aio&utm_source=wpaioreadme&utm_medium=profeature&utm_campaign=wpaioreadme)
 * **TikTok Pixel** with automated setup, ecommerce events, and purchase conversion
   tracking **(Free)**
 * **TikTok Conversions API (CAPI)** for server-side event accuracy [(Pro)](https://www.conversios.io/pricing/?plugin_name=aio&utm_source=wpaioreadme&utm_medium=profeature&utm_campaign=wpaioreadme)
 * **Snapchat Pixel** for ad tracking and audience building **(Free)**
 * **Snapchat Conversions API (CAPI)** for server-side event accuracy [(Pro)](https://www.conversios.io/pricing/?plugin_name=aio&utm_source=wpaioreadme&utm_medium=profeature&utm_campaign=wpaioreadme)(
   https://www.conversios.io/pricing/?plugin_name=aio&utm_source=wpaioreadme&utm_medium
   =profeature&utm_campaign=wpaioreadme)
 * **Pinterest Tag**, **LinkedIn Insight Tag**, **X (Twitter) Pixel** **(Free)**

In total, Conversios offers **12+ pixel and marketing tool integrations** in one
plugin.

#### Server-Side Tracking (Pro)

Server-side tracking sends conversion events from your server instead of the visitor’s
browser, so purchases are still recorded when browser tracking is blocked. Conversios
server-side tracking improves accuracy on **Safari and iOS** and on **ad-blocked
traffic**, and supports GA4 server events, Google Ads Enhanced Conversions, Meta
CAPI, TikTok CAPI, and Snapchat CAPI. The **Order Recovery Engine** then recovers
conversions that were still missed.
 [See Pro plans](https://www.conversios.io/pricing/?plugin_name=aio&utm_source=wpaioreadme&utm_medium=profeature&utm_campaign=wpaioreadme)

#### WooCommerce Product Feed for Google Shopping and More (Free)

A product feed is the structured product data (title, price, availability, images)
that shopping channels need to show your products. Conversios syncs your WooCommerce
catalog in real time to:

 * **Google Merchant Center** for Google Shopping ads
 * **Microsoft Merchant Center** (Bing Shopping)
 * **Meta Catalog** (Facebook & Instagram Shops)
 * **TikTok Catalog** for ecommerce ads

Real-time updates for price, availability, and variants reduce feed disapprovals
and keep listings accurate — no separate feed plugin needed.

#### Reports & Insights Inside WordPress

Stop checking GA4, Google Ads, Meta, and WooCommerce separately. Conversios centralizes
key reports inside your WordPress admin:

 * **GA4 general reports** for events and conversions **(Free)**
 * **GA4 Ecommerce Funnel reporting** [(Pro)](https://www.conversios.io/pricing/?plugin_name=aio&utm_source=wpaioreadme&utm_medium=profeature&utm_campaign=wpaioreadme)
 * **Google Ads conversion reporting** [(Pro)](https://www.conversios.io/pricing/?plugin_name=aio&utm_source=wpaioreadme&utm_medium=profeature&utm_campaign=wpaioreadme)
 * **Meta Ads conversion reporting** [(Pro)](https://www.conversios.io/pricing/?plugin_name=aio&utm_source=wpaioreadme&utm_medium=profeature&utm_campaign=wpaioreadme)
 * **White-label PDF reports** for clients and stakeholders [(Pro)](https://www.conversios.io/pricing/?plugin_name=aio&utm_source=wpaioreadme&utm_medium=profeature&utm_campaign=wpaioreadme)

#### Heatmap and Session Recording Integrations (Free)

 * **Microsoft Clarity** for session recordings and heatmaps
 * **Hotjar** for session replays, heatmaps, and feedback polls
 * **Crazy Egg** for heatmaps and scrollmaps

Full feature list: [Conversios features](https://www.conversios.io/docs/woocommerce/all-in-one-plugin/features/?utm_source=wpaioreadme&utm_medium=profeature&utm_campaign=wpaioreadme)

#### Supported Payment Methods

Purchase conversions work with common WooCommerce payment gateways, including **
Stripe**, **PayPal**, **WooCommerce Payments**, **Authorize.Net**, and **Razorpay**.

**Important:** Purchase tracking works when the payment flow redirects customers
to the **WooCommerce Order Received / Thank You page**. Any gateway that returns
users to this page after successful payment will be tracked correctly. Server-side
tracking [(Pro)](https://www.conversios.io/pricing/?plugin_name=aio&utm_source=wpaioreadme&utm_medium=profeature&utm_campaign=wpaioreadme)
can help recover some offsite gateway cases.

#### Supported WooCommerce Events

Conversios tracks the complete WooCommerce shopping journey using standard GA4 ecommerce
and engagement events.

**Store and product browsing**
 – page_view (page visit) – view_item_list (category
or product list view) – select_item (product click) – view_item (product detail 
page)

**Cart actions**
 – add_to_cart (add product to cart) – remove_from_cart (remove
product from cart) – view_cart (cart page view)

**Checkout steps**
 – begin_checkout (checkout started) – add_shipping_info (shipping
method selected) – add_payment_info (payment method selected)

**Orders and purchase**
 – purchase (order completed) – refund (order refunded)

**Other GA4 engagement events**
 – scroll (scroll depth tracking) – form_submit (
Contact Form 7, Ninja Forms, Formidable Forms, WPForms, Gravity Forms) – signup (
user sign-up) – login (user login) – email_click, phone_click, address_click – file_download(
file download tracking) – article_load (content or article load events)

Add to Cart works out of the box for standard WooCommerce themes. Stores using drawer
carts, AJAX carts, or custom flows may require customization — contact info@conversios.
io.

#### Consent Mode v2 Support (Free)

Google Consent Mode v2 lets you keep measuring conversions in a privacy-compliant
way by adjusting tracking based on visitor consent. Conversios supports **Basic 
and Advanced Google Consent Mode v2** plus **Microsoft Consent Mode** for GDPR and
CCPA compliance.

**Conversios does not provide a consent banner.** It sends or blocks tracking based
on your existing Consent Management Platform (CMP). Compatible CMPs include CookieYes,
GDPR Cookie Compliance, Real Cookie Banner, and Cookiebot. For Consent Mode setup
help, email info@conversios.io — configuration is handled by the Conversios team.

#### Best Fit for Which Stores

 * **WooCommerce DTC brands** running paid ads that need consistent purchase conversion
   reporting in GA4 and ad platforms
 * Stores selling **physical or digital products** where purchase and checkout data
   drives ROAS decisions
 * Stores using **multiple ad platforms** that want pixels, feeds, and conversions
   managed in one place
 * Stores that want to **validate GA4 and ad platform conversions** against WooCommerce
   orders
 * **Agencies** managing client stores (white-label reports and priority support
   in Pro)
 * Merchants who prefer a **no-code setup** without developer dependency

#### Setup in Minutes

Get started in about **15 minutes** with a no-code setup wizard. One plugin replaces
separate tools for tracking, feeds, and reporting.

#### Support

Need help with setup, event validation, custom cart/checkout, payment gateways, 
or Consent Mode? Email info@conversios.io or chat on [WhatsApp](https://wa.me/917284854854).

Step-by-step guides: [Setup Documentation](https://www.conversios.io/docs-category/wpaio/)

Check whether tracking is working on your site with our free tool:
 **[Website Tracking Checker Tool](https://www.conversios.io/website-tracking-checker-tool/)**

Pro users get **priority support** and **dedicated onboarding assistance**; most
tickets are resolved within **24 hours**.

#### Política de privacidad

View our detailed privacy policy [here](https://www.conversios.io/privacy-policy/?utm_source=wpaioreadme&utm_medium=profeature&utm_campaign=wpaioreadme).

#### Compatibility

Conversios es compatible con los siguientes plugins y configuraciones más importantes:

 * Perfect Brands for WooCommerce, YITH WooCommerce Brands, WooCommerce Brands (
   for Product Feed)
 * YITH Multi-Currency Switcher for WooCommerce
 * YITH Custom Thank You Page for WooCommerce
 * Multi-currency plugins like WOOCS, CURCY, and WBW Currency Switcher
 * CMPs like CookieYes, GDPR Cookie Compliance, Real Cookie Banner, and Cookiebot(
   for Consent Mode v2)
 * Lead generation plugins: Contact Form 7, Ninja Forms, Formidable Forms, WPForms,
   Gravity Forms
 * WooCommerce High-Performance Order Storage (HPOS)
 * WordPress Multisite
 * WPML and Polylang for multilingual stores

## Capturas

[⌊Integration screen showing connected Pixel and Analytics accounts.⌉⌊Integration
screen showing connected Pixel and Analytics accounts.⌉[

Integration screen showing connected Pixel and Analytics accounts.

[⌊Pixel & Analytics settings where you add channel IDs for event tracking.⌉⌊Pixel&
Analytics settings where you add channel IDs for event tracking.⌉[

Pixel & Analytics settings where you add channel IDs for event tracking.

[⌊Event tracking settings showing the WooCommerce events sent to each platform.⌉⌊
Event tracking settings showing the WooCommerce events sent to each platform.⌉[

Event tracking settings showing the WooCommerce events sent to each platform.

[⌊General Reports (GA4) screen showing sessions, users, engagement, and top pages.⌉⌊
General Reports (GA4) screen showing sessions, users, engagement, and top pages.⌉[

General Reports (GA4) screen showing sessions, users, engagement, and top pages.

[⌊Audience insights screen showing device, country, city, and daily traffic trends.⌉⌊
Audience insights screen showing device, country, city, and daily traffic trends
.⌉[

Audience insights screen showing device, country, city, and daily traffic trends.

[⌊Product Feed screen showing channel connections for Google Merchant Center, Microsoft
Merchant Center, Meta Catalog, and TikTok Catalog.⌉⌊Product Feed screen showing 
channel connections for Google Merchant Center, Microsoft Merchant Center, Meta 
Catalog, and TikTok Catalog.⌉[

Product Feed screen showing channel connections for Google Merchant Center, Microsoft
Merchant Center, Meta Catalog, and TikTok Catalog.

## Instalación

 1.  Upload the Conversios plugin folder to the `/wp-content/plugins/` directory.
 2.  Activate the plugin from the «Plugins» menu in WordPress.
 3.  Set up Pixel & Analytics Integrations (WordPress Admin  Conversios  Pixel Integrations):
 4.   * **Google Analytics 4 (GA4):** Add your GA4 Measurement ID to enable WooCommerce
        event tracking.
      * **Google Ads (Pro):** Enable the remarketing tag and add your Conversion ID
        and Conversion Label for purchase conversions. Enhanced conversions are optional.
      * **Microsoft Ads:** Add your Microsoft UET Tag and configure the Purchase conversion
        goal/ID.
      * **TikTok:** Connect your TikTok account and the pixel is set up automatically—
        ecommerce events and purchase conversions start tracking without manual configuration(
        Free).
 5.  Set up other integrations if needed: **Meta (Facebook) Pixel**, **Snapchat Pixel**,**
     Pinterest Tag**, **LinkedIn Insight Tag**, **X (Twitter) Pixel**, **Microsoft 
     Clarity**, **Hotjar**, **Crazy Egg**.
 6.  Sync your product feeds: connect **Google Merchant Center**, **Microsoft Merchant
     Center**, **Meta Catalog**, and **TikTok Catalog**.
 7.  After setup, click **Finish Setup** in the onboarding wizard.
 8.  View reports inside the plugin (Conversios  Analytics Reports): General Reports(
     GA4, Free), eCommerce Reports (GA4, Pro), Google Ads Reports (Pro), Meta (Facebook)
     Reports (Pro).
 9.  Explora guías de configuración detalladas:
 10.  * [Google Analytics 4 Setup](https://www.conversios.io/docs-category/woocommerce/?utm_source=wpaioreadme&utm_medium=docs&utm_campaign=aioreadme)
      * [Google Ads Conversions (Pro)](https://www.conversios.io/docs-category/gads/?utm_source=wpaioreadme&utm_medium=docs&utm_campaign=aioreadme)
      * [Microsoft Ads Setup](https://www.conversios.io/docs/set-up-microsoft-advertising-with-conversios-plugin/?utm_source=wpaioreadme&utm_medium=docs&utm_campaign=aioreadme)
 11. For common troubleshooting, visit our [FAQ section](https://www.conversios.io/docs-category/woocommerce/?utm_source=wpaioreadme&utm_medium=docs&utm_campaign=aioreadme).
 12. Need help? Email info@conversios.io.

## FAQ

### Is Conversios free?

Yes. The free plugin includes GA4 ecommerce tracking (15+ events), Microsoft Ads
purchase conversion tracking, Meta Pixel, TikTok Pixel with purchase conversions,
Pinterest/LinkedIn/X pixels, product feed sync to 4 channels, GA4 general reports,
and Consent Mode v2. Pro adds Google Ads tracking (remarketing, purchase conversions,
Dynamic Remarketing), server-side tracking (CAPI), advanced reports, and more — 
see [pricing](https://www.conversios.io/pricing/?plugin_name=aio&utm_source=wpaioreadme&utm_medium=profeature&utm_campaign=wpaioreadme).

### How do I set up GA4 tracking for WooCommerce?

Install Conversios, add your GA4 Measurement ID in the setup wizard, and the plugin
automatically tracks 15+ ecommerce events including purchase, add to cart, and checkout—
no code required. Step-by-step guide: [GA4 setup](https://www.conversios.io/docs/how-to-integrate-google-analytics-4-with-conversios-plugin/?utm_source=wpfaqs&utm_medium=ga4&utm_campaign=pluginreadme).

### How do I set up Google Ads conversion tracking for WooCommerce?

Google Ads tracking in Conversios — remarketing tag, purchase conversions, and Enhanced
Conversions — is available in [Pro](https://www.conversios.io/pricing/?plugin_name=aio&utm_source=wpaioreadme&utm_medium=profeature&utm_campaign=wpaioreadme).
Add your Conversion ID and Conversion Label in Conversios  Pixel Integrations and
events fire automatically. Setup guide: [Google Ads Conversions](https://www.conversios.io/docs-category/gads/?utm_source=wpaioreadme&utm_medium=docs&utm_campaign=aioreadme).

### How do I fix a revenue mismatch between GA4 and WooCommerce?

Revenue gaps are usually caused by ad blockers, iOS/Safari restrictions, consent-
blocked tracking, or purchases that never reach the thank-you page. Conversios reduces
the gap with accurate client-side events (Free) and server-side tracking plus the
Order Recovery Engine (Pro), and its in-dashboard reports let you compare platform
data against WooCommerce orders.

### How do I create a Google Shopping product feed for WooCommerce?

Connect Google Merchant Center in Conversios and your WooCommerce catalog syncs 
automatically, with real-time updates for price, availability, and variants — included
free. The same feed manager also syncs to Microsoft Merchant Center, Meta Catalog,
and TikTok Catalog.

### What is the Meta Conversion API (CAPI) and do I need it?

The Conversion API sends purchase and event data from your server directly to Meta,
so conversions are still recorded when browser tracking is blocked by iOS or ad 
blockers. If you run Meta ads and see under-reported conversions, CAPI typically
improves attribution. Meta CAPI is available in Conversios Pro; the Meta Pixel is
free.

### ¿Conversios es compatible con Google Analytics 4 (GA4)?

Yes. Conversios integrates with Google Analytics 4 and automatically tracks **15
+ ecommerce events** like purchases, cart views, checkouts, and sign-ups. Guide:
[GA4 setup](https://www.conversios.io/docs/how-to-integrate-google-analytics-4-with-conversios-plugin/?utm_source=wpfaqs&utm_medium=ga4&utm_campaign=pluginreadme).

### ¿Puedo usar Conversios sin escribir código?

Yes. The plugin includes a **no-code setup wizard** to connect GA4, Google Ads, 
Microsoft Ads, Meta Pixel, TikTok Pixel, and other pixels in about 15 minutes.

### ¿Conversios admite el seguimiento del lado del servidor?

Yes, in the Pro version. Server-side tracking sends events from your server so conversions
lost to iOS restrictions and ad blockers are recovered, improving attribution accuracy
across GA4, Google Ads, Meta, TikTok, and Snapchat.

### Is Google Ads remarketing included in Free?

No. The Google Ads remarketing tag, purchase conversion tracking, and Dynamic Remarketing
are available in [Pro](https://www.conversios.io/pricing/?plugin_name=aio&utm_source=wpaioreadme&utm_medium=profeature&utm_campaign=wpaioreadme).
The free plugin includes Microsoft Ads purchase conversions, TikTok Pixel purchase
conversions, Meta Pixel, and GA4 ecommerce tracking.

### Does Conversios support Google Ads Dynamic Remarketing?

Yes, in the Pro version. The plugin sends the product identifiers and page types
required to show personalized product ads on the Google Display Network. A connected
Google Merchant Center feed is recommended.

### Is Microsoft Ads purchase conversion tracking included in Free?

Yes. Microsoft Ads UET purchase conversions are included free.

### Does Conversios track TikTok conversions for WooCommerce?

Yes. The free plugin sets up your TikTok Pixel automatically and tracks WooCommerce
ecommerce events including purchase conversions, so orders are attributed to your
TikTok Ads campaigns. TikTok Conversions API (CAPI) server-side tracking is available
in Pro, and TikTok Catalog product feed sync is included free.

### Why are events not firing in GA4 or Meta Events Manager?

Verify your IDs and labels first, then confirm events in GA4 DebugView or Meta Test
Events. If you use caching or security plugins, whitelist Conversios scripts. Ensure
orders reach the WooCommerce thank-you page and that consent is granted when using
a CMP.

### ¿Qué debo hacer si las conversiones no aparecen en Google Ads o Meta?

Confirm the Conversion ID and Label (Google Ads) or Pixel ID (Meta). Check for caching
or script blockers and whitelist Conversios. Validate events in GA4 DebugView, Meta
Test Events, and Microsoft UET Tag Helper.

### ¿Puedo utilizar mi propio contenedor de Google Tag Manager (GTM)?

Yes. You can use your own GTM container or the pre-configured options provided by
Conversios.

### Is Conversios compatible with Consent Mode v2?

Yes. Conversios supports Google Consent Mode v2 and works with popular CMPs to respect
user choices under GDPR and CCPA. Note that Conversios does not include a consent
banner — pair it with a CMP like CookieYes or Cookiebot.

### ¿El plugin ralentizará mi sitio web?

No. Conversios is performance-optimized and uses a lightweight implementation designed
to minimize impact on load time.

### Does Conversios work with High-Performance Order Storage (HPOS)?

Yes. Conversios is fully compatible with WooCommerce HPOS.

### Can I sync product feeds to Google, Microsoft, Meta, or TikTok catalogs?

Yes. You can sync WooCommerce products to Google Merchant Center, Microsoft Merchant
Center, Meta Catalog, and TikTok Catalog — all included free, with real-time updates.

### Where can I view reports inside the plugin?

Go to Conversios  Analytics Reports. Tabs include General Reports (GA4, Free), Ecommerce
Reports (GA4, Pro), Google Ads Reports (Pro), and Meta (Facebook) Reports (Pro).

### ¿Puedo realizar un seguimiento diferente de los usuarios registrados y los usuarios invitados?

Yes. Conversios tracks both. Pro supports advanced mappings such as user ID and 
enhanced conversions where applicable and compliant.

### ¿Conversios realiza un seguimiento de las compras realizadas a través de pasarelas de pago de terceros?

Yes, as long as the gateway returns customers to the WooCommerce thank-you page.
Server-side tracking in Pro can help recover some offsite gateway cases.

### What is Universal Commerce Protocol (UCP)?

Universal Commerce Protocol (UCP) allows WooCommerce products to be discovered and
purchased within Google Gemini shopping experiences. Conversios enables this by 
syncing your catalog with Google Merchant Center and tracking Gemini-originated 
purchases via server-side tracking, so conversions report accurately in GA4 and 
connected ad platforms.

### Is Universal Commerce Protocol (UCP) included in the free plugin?

No. UCP is available as part of the Conversios [Server-Side Tracking (SST) Pro plan](https://www.conversios.io/pricing/?plugin_name=aio&utm_source=wpaioreadme&utm_medium=profeature&utm_campaign=wpaioreadme).

### Do I need Google Merchant Center for UCP?

Yes. An approved Google Merchant Center account is required, as product data is 
synced through Merchant Center for Google Gemini shopping experiences.

### What is Order Recovery Engine?

Order Recovery Engine is a Pro feature that recovers untracked conversions in Google
Analytics, Google Ads, and Meta, closing reporting gaps between WooCommerce backend
data and ad platform reports.

### ¿Puedo personalizar los eventos que se rastrean?

Yes. You can enable or disable GA4, Ads, and Meta events in settings. Pro adds advanced
controls and custom mappings.

### ¿Funcionará el seguimiento del lado del servidor en los navegadores Safari e iOS?

Yes. Server-side tracking maintains measurement on Safari, iOS, and ad-blocked browsers
by sending server events.

### ¿Cómo puedo garantizar la privacidad de los datos y cumplir con el RGPD utilizando Conversios?

Conversios integrates with popular CMPs such as CookieYes, GDPR Cookie Compliance,
Real Cookie Banner, and Cookiebot, and supports Consent Mode v2 to manage data collection
based on consent.

### What happens if my website has a caching plugin enabled?

Whitelist Conversios scripts and exclude key endpoints from caching to ensure events
are sent correctly.

### ¿Dónde puedo informar de un error o solicitar una nueva función?

Open a support thread on WordPress.org or email info@conversios.io.

## Reseñas

![](https://secure.gravatar.com/avatar/de1d3404f907f24698bc3e3647fa1f129896282495028ef9a7c023b9f96065da?
s=60&d=retro&r=g)

### 󠀁[I would recommend this plug](https://wordpress.org/support/topic/i-would-recommend-this-plug/)󠁿

 [bredamcguigan](https://profiles.wordpress.org/bredamcguigan/) 18 de septiembre
de 2026

I like this plugin, I'm using it for product feeds and analytics. It is straight
forward to set up and the support is good.

![](https://secure.gravatar.com/avatar/ea62bd018a57c649d924ce2f6ce586236accc406b74e06bb349040b535f1b8b1?
s=60&d=retro&r=g)

### 󠀁[Perfect for tracking Woocommerce](https://wordpress.org/support/topic/perfect-for-tracking-woocommerce/)󠁿

 [javiweb](https://profiles.wordpress.org/javiweb/) 11 de septiembre de 2026

Hi!,I have used Conversios' plugin for several years. I works like a charm, and 
the most important for me: the support service. The team answers all my questions
quickly and politely. They are analytics professionals, which means the answers 
are concise and accurate.Best Regards.Hola,El plugin funciona genial, hace lo que
dice y no he tenido problemas. Lo he utilizado durante años, incluso cuando eran
la empresa anterior. Siempre el trato de todos los miembros del equipo es correcto,
amable y resolutivo. Son profesionales que saben de qué hablan, ayudan o te orientan,
así que yo encantado.Saludos!

![](https://secure.gravatar.com/avatar/c000f7b26a7c83740e6b4b9df6bc7edca179425ea9347b8831ea6d0f8eef9239?
s=60&d=retro&r=g)

### 󠀁[Be careful, they charge you twice](https://wordpress.org/support/topic/be-careful-they-charge-you-twice/)󠁿

 [Stamina Sports](https://profiles.wordpress.org/blacksixty/) 9 de junio de 2026

My experience with Conversios has been extremely disappointing. I purchased an annual
subscription on November 13, 2025, and later canceled it. The cancellation was confirmed.
Despite this, a new annual subscription was apparently created and charged without
my authorization or consent. As a result, I am now in the absurd situation of having
to pay for two annual subscriptions within the same period, even though I had already
paid for a full year and had properly canceled the service. This is not what I expect
from a professional software provider. Customers should pay close attention to their
billing history and account activity. A confirmed cancellation should not result
in another annual charge being applied automatically. I have requested an immediate
refund and clarification. Until this matter is fully resolved, I cannot recommend
this service to anyone. Very disappointing experience. Use with caution.

![](https://secure.gravatar.com/avatar/8ef50643f885b5a9c5c35b8c159c093cc91393d077d0018e465a7f0d1496e16d?
s=60&d=retro&r=g)

### 󠀁[Very good experience so far](https://wordpress.org/support/topic/very-good-experience-so-far-2/)󠁿

 [karlis124](https://profiles.wordpress.org/karlis124/) 23 de marzo de 2026

Responses was quick. Avinash was super helpful. Overall a very pleasant experience.

![](https://secure.gravatar.com/avatar/b9a2328c8be3860b0c7aaf3d85fee42463a426f7da972028c6d7e6a3ad940176?
s=60&d=retro&r=g)

### 󠀁[Plugin injects links and is difficult to cancel](https://wordpress.org/support/topic/stay-away-multiple-fraudulent-charges-after-cancelation/)󠁿

 [topopti](https://profiles.wordpress.org/topopti/) 16 de marzo de 2026 4 respuestas

I originally downloaded and installed Conversios 2 years ago and immediately removed
it as it was injecting third party links into our site. I also emailed requesting
cancelation as I could not access my account to cancel it. I did not expect a refund
at this time and assumed I just had to eat the $99 I was charged for that first 
year. I, however, also did not expect that they would continue to charge me the 
annual fee now for 2 more years in a row despite repeated attempts to reach them
and cancelling and blocking previous transactions.Resolved – After posting and communicating
via this review thread, I received the following email: Avinash Baghel12:18 AM (
9 hours ago)to me, MaulikHi Ralph,Thank you for your patience while we reviewed 
the communication history in detail.After checking further, we were able to locate
the earlier email in our records. It appears that this message was unfortunately
missed during our initial search, and we appreciate you bringing it to our attention.
Given the situation, we will go ahead and process the refund for the charges associated
with the subscription. You will receive a confirmation once the refund has been 
completed.We genuinely regret the inconvenience and confusion this has caused. Situations
like this are not the experience we want for our users, and we appreciate the opportunity
to correct it.Since the matter has now been clarified, we would kindly request you
to reconsider the feedback posted on the WordPress forum titled “Stay Away – Multiple
Fraudulent Charges After Cancelation.” Accurate feedback helps other users understand
the full context, and it is always appreciated when a resolved issue is reflected
accordingly.We would appreciate hearing your thoughts. In fairness, they have now
cancelled my plan and are refunding my fees.

![](https://secure.gravatar.com/avatar/a74cb44b02ea51ba37cb4131e44f171cc52a2a7ea2e9cc2033a3493d236c1493?
s=60&d=retro&r=g)

### 󠀁[Rapid Response](https://wordpress.org/support/topic/rapid-response-6/)󠁿

 [Wesley](https://profiles.wordpress.org/wesleywest/) 12 de marzo de 2026 1 respuesta

I sent my inquiry out, and received a rapid response from Avinash within a day or
so. He worked with me to address the Conversios Pro plugin issue, and we were able
to resolve in a timely manner. I am grateful for your assistance and attention to
this matter.

 [ Leer todas las 206 reseñas ](https://wordpress.org/support/plugin/enhanced-e-commerce-for-woocommerce-store/reviews/)

## Colaboradores y desarrolladores

«Conversios – GA4, Google Ads & Meta Conversion Tracking with Product Feed for WooCommerce»
es un software de código abierto. Las siguientes personas han colaborado con este
plugin.

Colaboradores

 *   [ Conversios ](https://profiles.wordpress.org/tatvic/)
 *   [ Conversios ](https://profiles.wordpress.org/conversios/)

«Conversios – GA4, Google Ads & Meta Conversion Tracking with Product Feed for WooCommerce»
está traducido en 13 idiomas. Gracias a [los traductores](https://translate.wordpress.org/projects/wp-plugins/enhanced-e-commerce-for-woocommerce-store/contributors)
por sus contribuciones.

[Traduce «Conversios – GA4, Google Ads & Meta Conversion Tracking with Product Feed for WooCommerce» a tu idioma.](https://translate.wordpress.org/projects/wp-plugins/enhanced-e-commerce-for-woocommerce-store)

### ¿Interesado en el desarrollo?

[Revisa el código](https://plugins.trac.wordpress.org/browser/enhanced-e-commerce-for-woocommerce-store/),
echa un vistazo al [repositorio SVN](https://plugins.svn.wordpress.org/enhanced-e-commerce-for-woocommerce-store/)
o suscríbete al [registro de desarrollo](https://plugins.trac.wordpress.org/log/enhanced-e-commerce-for-woocommerce-store/)
por [RSS](https://plugins.trac.wordpress.org/log/enhanced-e-commerce-for-woocommerce-store/?limit=100&mode=stop_on_copy&format=rss).

## Registro de cambios

#### Conversios 7.2.27

September 30, 2026

 * Added WhatsApp Support

#### Conversios 7.2.22

July 21, 2026

 * New: TikTok Pixel automated setup (Free) – connect your TikTok Pixel automatically,
   no manual code or Events Manager configuration needed.
 * New: TikTok ecommerce event tracking (Free) – view content, add to cart, checkout,
   and more sent automatically from WooCommerce.
 * New: TikTok purchase conversion tracking (Free) – attribute WooCommerce orders
   to your TikTok Ads campaigns.
 * Improvement: TikTok Catalog product feed sync – improved product data syncing
   for TikTok ecommerce ads.
 * Improvement: Plan scope update – the Google Ads remarketing tag is now part of
   the Pro plan. See the pricing page for current plan details.

#### Conversios 7.2.20

July 10, 2026

 * Added user-friendly and actionable error messages to help users identify and 
   resolve expired Google authentication sessions.

#### Conversios 7.2.19

July 07, 2026

 * Upgrade from the Content API to the new Merchant API to keep your product feed
   synchronized and maintain seamless integration with Google Merchant Center.

#### Conversios 7.2.17

May 04, 2026

 * Feature Preview: Order Recovery Engine – Recover the untracked conversions in
   the Google Analytics, Google Ads and Meta.

#### Conversios 7.2.15

February 02, 2026

 * Added Universal Commerce Protocol (UCP) support under Server-Side Tracking (Pro)
   for Google Gemini shopping experiences.

#### Conversios 7.2.14

December 01, 2025

 * Improved compatibility with WordPress Multisite setups.
 * Enhanced compatibility with WPML and Polylang for multilingual stores.
 * Improved Google Tag Manager (GTM) DataLayer for more accurate event tracking.

#### Conversios 7.2.13

Nov 05, 2025

#### Security Fix

 * Improvement: Improved nonce verification in public AJAX requests to enhance access
   control.

#### Conversios 7.2.9

Sept 03, 2025

#### Enhancements

 * Product Feed Manager: smoother setup flow across Google Merchant Center, Microsoft
   Merchant Center, Meta Catalog and TikTok Catalog.
 * Improved attribute and category mapping UI.
 * Easier schedule management for feeds; more reliable status refresh.

#### Conversios 7.2.8

July 5, 2025

#### Changes

 * Removed Google Ads Customer Match and all campaign management pages (Google Ads
   and Microsoft Ads) from the UI.
 * Updated settings labels and documentation to clarify plan scope:
    - Google Ads remarketing tag is Free.
    - Google Ads purchase conversions and Dynamic Remarketing are Pro.
    - Microsoft Ads purchase conversions are Free.

#### Conversios 7.2.7

1 de julio de 2025

#### Enhancements

 * Seguimiento automatizado de conversiones de Microsoft Ads: configura el seguimiento
   de conversiones de Microsoft Ads automáticamente y sin complicaciones.

#### Conversios 7.2.5

1 de mayo de 2025

 * Seguimiento automatizado de conversiones de Microsoft Ads: configura el seguimiento
   de conversiones de Microsoft Ads automáticamente y sin complicaciones.

#### Conversios 7.2.4

18 de marzo de 2025

 * Google Ads Customer Match List: Upload and manage customer data for advanced 
   segmentation and targeted Google Ads campaigns.

#### Conversios 7.2.3

26 de febrero de 2025

 * Integración de marketing con Microsoft Bing: conecta WooCommerce con Microsoft
   Bing y Microsoft Merchant Center para mostrar tus productos en toda la red de
   Microsoft.

#### Conversios 7.2.1

3 de febrero de 2025

 * Seguimiento de eventos de WordPress: Se ha añadido el seguimiento de la profundidad
   de desplazamiento, las descargas de archivos, las visitas de los autores del 
   blog, el inicio de sesión de los usuarios y el registro para obtener información
   completa sobre la actividad.

#### Conversios 7.2.0

17 de enero de 2025

 * Mejoras en la interfaz de usuario y la experiencia de usuario: se ha mejorado
   la navegación y los flujos de configuración de los complementos para ofrecer 
   una experiencia de usuario más fluida.

#### Conversios 7.1.7

27 de septiembre de 2024

 * Informes de Google Ads: se han añadido datos detallados para el seguimiento del
   rendimiento de las campañas.
 * Gestión mejorada de campañas: se ha simplificado el proceso de configuración 
   y optimización de las campañas de Google Ads.

#### Conversios 7.1.0

20 de junio de 2024

 * E-commerce & Lead Tracking: Enabled tracking for WooCommerce events and lead 
   generation actions like form submissions and email clicks.
 * Conversiones mejoradas de Google Ads: se ha añadido una mejor atribución para
   los eventos de compra y envío de formularios.

#### Conversios 7.0.0

6 de febrero de 2024

 * Major UI Overhaul: Revamped dashboard and setup wizards for better onboarding.
 * Nuevas integraciones: Se han añadido la API de eventos de TikTok y la API de 
   conversiones de Snapchat.
 * Campañas Performance Max: lanza y gestiona campañas PMax desde el plugin.

#### Conversios 6.8.0

31 de octubre de 2023

 * Nuevas opciones de seguimiento: seguimiento integrado de Hotjar, Microsoft Clarity,
   Crazy Egg y Bing Ads.
 * Compatibilidad con HPOS: Compatibilidad perfecta con el seguimiento de eventos
   para el almacenamiento de pedidos de alto rendimiento de WooCommerce.

#### Conversios 6.6.0

18 de septiembre de 2023

 * Integración con TikTok: Se ha añadido la sincronización del catálogo de TikTok
   y el seguimiento de eventos para mejorar el rendimiento de las campañas.

#### Conversios 6.3.4

28 de junio de 2023

 * Seguimiento del lado del servidor: Se ha introducido el etiquetado del lado del
   servidor basado en GTM para GA4, Facebook CAPI y Google Ads.

#### Conversios 6.2.0

31 de mayo de 2023

 * Informes de comercio electrónico: nuevo panel de control con información de GA4
   y Google Ads.
 * Mejoras en el rendimiento: ejecución optimizada de scripts para una mayor velocidad
   del sitio y precisión en el seguimiento.

#### Conversios 5.2.0

27 de diciembre de 2022

 * Integración CAPI de Facebook: Seguimiento avanzado de eventos del lado del servidor
   para Facebook.
 * Mejoras en la sincronización de productos: Se ha mejorado la fiabilidad de la
   sincronización con Google Merchant Center.

#### Conversios 5.0.0

20 de octubre de 2022

 * Integración con Google Tag Manager: configuración con un solo clic para GA4, 
   Google Ads y múltiples píxeles utilizando GTM.
 * Remarketing dinámico: lógica de etiquetas mejorada para una mayor personalización
   de los anuncios y un mejor retargeting.

#### Conversios 4.9.0

8 de septiembre de 2022

 * Seguimiento de eventos GA4 personalizados: Añade y gestiona eventos personalizados
   en las páginas de productos y de pago de WooCommerce.
 * Optimización de la sincronización de productos: mejor programador para la sincronización
   con Google Merchant Center.

#### Conversios 4.8.0

20 de junio de 2022

 * Performance Max Campaigns: Launch PMax campaigns directly from the plugin interface.
 * Informes de campaña: Consulte métricas de rendimiento como clics, coste, conversiones
   e ingresos.

#### Conversios 4.7.0

5 de abril de 2022

 * Seguimiento de conversiones de Facebook Pixel: realiza un seguimiento de eventos
   como visitas a la página, añadir al carrito, finalizar compra, compra y búsqueda.
 * Multi-Currency Support: Added compatibility with popular WooCommerce currency
   switcher plugins.

#### Conversios 4.6.0

26 de enero de 2022

 * GA4 Dashboard: Introduced a dedicated dashboard for Google Analytics 4 e-commerce
   reports.
 * Mejoras en la sincronización de productos: Se ha añadido compatibilidad con atributos
   personalizados, como la marca y el GTIN.

#### Conversios 4.3.0

29 de septiembre de 2021

 * Información sobre el rendimiento de las campañas: se han añadido métricas para
   las campañas de Google Ads, incluyendo clics, coste, conversiones y ventas.
 * Improved Google Authentication: Enhanced token handling and OAuth flow stability.

#### Conversios 3.0

8 de marzo de 2021

 * Seguimiento independiente de GA4: Se ha añadido el seguimiento de Google Analytics
   4 (GA4) para eventos de WooCommerce.
 * Remarketing dinámico: etiquetas automatizadas para eventos view_item_list, view_item,
   add_to_cart y purchase.
 * Google Shopping Solution:
    1. Product sync with Google Merchant Center.
    2. Smart Shopping campaign creation and reporting.
    3. Google Ads and Merchant Center account linking.
 * Mejoras en Merchant Center: Verificación del sitio y reclamación del dominio 
   mejoradas.
 * Compatibilidad con WooCommerce: Compatibilidad mejorada con WooCommerce 5.0.0.

#### Conversios 1.0.10

 * Se han introducido ajustes de moneda local.
 * Impresiones rastreadas, clics en productos y eventos de añadir al carrito para
   las secciones de productos destacados y recientes de la página de inicio.
 * Seguimiento mejorado de las secciones de productos relacionados en las páginas
   de productos.

## Plugin comercial

Este plugin es gratuito pero ofrece actualizaciones o soporte comercial de pago.
[Ver soporte](https://www.conversios.io/contact-us?utm_source=wpaioplugin&utm_medium=Commercialcategory&utm_campaign=Support)

## Meta

 *  Versión **7.2.27**
 *  Última actualización **hace 6 días**
 *  Instalaciones activas **10.000+**
 *  Versión de WordPress ** 6.0 o superior **
 *  Probado hasta **7.0.6**
 *  Versión de PHP ** 7.4 o superior **
 *  Idiomas
 * [Arabic](https://ar.wordpress.org/plugins/enhanced-e-commerce-for-woocommerce-store/),
   [Chinese (Taiwan)](https://tw.wordpress.org/plugins/enhanced-e-commerce-for-woocommerce-store/),
   [Dutch](https://nl.wordpress.org/plugins/enhanced-e-commerce-for-woocommerce-store/),
   [English (US)](https://wordpress.org/plugins/enhanced-e-commerce-for-woocommerce-store/),
   [French (France)](https://fr.wordpress.org/plugins/enhanced-e-commerce-for-woocommerce-store/),
   [Greek](https://el.wordpress.org/plugins/enhanced-e-commerce-for-woocommerce-store/),
   [Italian](https://it.wordpress.org/plugins/enhanced-e-commerce-for-woocommerce-store/),
   [Japanese](https://ja.wordpress.org/plugins/enhanced-e-commerce-for-woocommerce-store/),
   [Polish](https://pl.wordpress.org/plugins/enhanced-e-commerce-for-woocommerce-store/),
   [Romanian](https://ro.wordpress.org/plugins/enhanced-e-commerce-for-woocommerce-store/),
   [Russian](https://ru.wordpress.org/plugins/enhanced-e-commerce-for-woocommerce-store/),
   [Spanish (Chile)](https://cl.wordpress.org/plugins/enhanced-e-commerce-for-woocommerce-store/),
   [Spanish (Spain)](https://es.wordpress.org/plugins/enhanced-e-commerce-for-woocommerce-store/)
   y [Ukrainian](https://uk.wordpress.org/plugins/enhanced-e-commerce-for-woocommerce-store/).
 *  [Traducir a tu idioma](https://translate.wordpress.org/projects/wp-plugins/enhanced-e-commerce-for-woocommerce-store)
 * Etiquetas:
 * [conversion tracking](https://es.wordpress.org/plugins/tags/conversion-tracking/)
   [Facebook Pixel](https://es.wordpress.org/plugins/tags/facebook-pixel/)[google ads](https://es.wordpress.org/plugins/tags/google-ads/)
   [google analytics](https://es.wordpress.org/plugins/tags/google-analytics/)[woocommerce](https://es.wordpress.org/plugins/tags/woocommerce/)
 *  [Vista avanzada](https://es.wordpress.org/plugins/enhanced-e-commerce-for-woocommerce-store/advanced/)

## Valoraciones

 4.3 de 5 estrellas.

 *  [  165 valoraciones de 5 estrellas     ](https://wordpress.org/support/plugin/enhanced-e-commerce-for-woocommerce-store/reviews/?filter=5)
 *  [  2 valoraciones de 4 estrellas     ](https://wordpress.org/support/plugin/enhanced-e-commerce-for-woocommerce-store/reviews/?filter=4)
 *  [  6 valoraciones de 3 estrellas     ](https://wordpress.org/support/plugin/enhanced-e-commerce-for-woocommerce-store/reviews/?filter=3)
 *  [  2 valoraciones de 2 estrellas     ](https://wordpress.org/support/plugin/enhanced-e-commerce-for-woocommerce-store/reviews/?filter=2)
 *  [  31 valoraciones de 1 estrellas     ](https://wordpress.org/support/plugin/enhanced-e-commerce-for-woocommerce-store/reviews/?filter=1)

[Tu valoración](https://wordpress.org/support/plugin/enhanced-e-commerce-for-woocommerce-store/reviews/#new-post)

[Ver todas las reseñas](https://wordpress.org/support/plugin/enhanced-e-commerce-for-woocommerce-store/reviews/)

## Colaboradores

 *   [ Conversios ](https://profiles.wordpress.org/tatvic/)
 *   [ Conversios ](https://profiles.wordpress.org/conversios/)

## Soporte

Problemas resueltos en los últimos dos meses:

     2 de 2

 [Ver el foro de soporte](https://wordpress.org/support/plugin/enhanced-e-commerce-for-woocommerce-store/)