Title: Stobio — Server-Side Tracking for WooCommerce (GA4 + Meta CAPI) Author: Stobio Published: 12 de agosto de 2026 Last modified: 31 de agosto de 2026 --- Buscar plugins ![](https://ps.w.org/stobio/assets/banner-772x250.png?rev=3644099) ![](https://ps.w.org/stobio/assets/icon-256x256.png?rev=3644099) # Stobio — Server-Side Tracking for WooCommerce (GA4 + Meta CAPI) Por [Stobio](https://profiles.wordpress.org/stobio/) [Descargar](https://downloads.wordpress.org/plugin/stobio.1.0.1.zip) * [Detalles](https://es.wordpress.org/plugins/stobio/#description) * [Valoraciones](https://es.wordpress.org/plugins/stobio/#reviews) * [Instalación](https://es.wordpress.org/plugins/stobio/#installation) * [Desarrollo](https://es.wordpress.org/plugins/stobio/#developers) [Soporte](https://wordpress.org/support/plugin/stobio/) ## Descripción **Stobio** is a tracking reliability platform for store owners — no developer needed. Ad blockers, browser privacy features and fragile tag setups silently eat your conversion data; Stobio catches your events server-side, shows you what is actually being delivered to GA4 and Meta, and alerts you when something breaks. This plugin is the official WordPress/WooCommerce connector. It does one thing well: after you enter your Stobio site key, it places the official Stobio loader snippet on your site front end — the exact same two-tag snippet you would otherwise paste into your theme by hand. **What you get with Stobio:** * Server-side event delivery to GA4 (Measurement Protocol) and Meta (Conversions API) * A delivery-health dashboard: what reached GA4/Meta, what failed, and why * Tag audit: detects duplicate or legacy tags on your pages * Alerts when tracking breaks — before your reports go dark * Consent-aware by design: honors Google Consent Mode v2 and the `window.stobioConsent` signal; when consent is denied, identifiers are not collected **How it works with WooCommerce:** the Stobio loader observes your existing `dataLayer` events (the ones your GTM/GA4 e-commerce setup already pushes) and mirrors them to Stobio server-side. It adds no tracking of its own on top of what your site already emits, and it does not slow your pages — the loader is a small script loaded with` defer`. #### External service (please read) Stobio is a **paid external service** (plans from $49/month, 14-day free trial — no card required). This plugin is useless without a Stobio account. When configured, your site loads the Stobio loader script from `api.stobio.com` and sends the observed events to the Stobio API, where they are processed and forwarded to the destinations **you** configure (GA4 / Meta). No data is sent anywhere until you save your site key in the plugin settings. * Service: [stobio.com](https://stobio.com) * Terms of service: [stobio.com/legal/en/terms.html](https://stobio.com/legal/en/terms.html) * Privacy policy: [stobio.com/legal/en/privacy.html](https://stobio.com/legal/en/privacy.html) ## Capturas [⌊Settings page — connect your site with the Stobio site key.⌉⌊Settings page — connect your site with the Stobio site key.⌉[ Settings page — connect your site with the Stobio site key. [⌊Account overview — delivery health for all your stores at a glance (service).⌉⌊ Account overview — delivery health for all your stores at a glance (service).⌉[ Account overview — delivery health for all your stores at a glance (service). ## Instalación 1. Install and activate the plugin. 2. Create a Stobio account at [stobio.com](https://stobio.com) (14-day free trial) and add your store. 3. In your Stobio panel, open **Integrations** and copy the tracking snippet (or just the `data-tenant` value). 4. In WordPress, go to **Settings Stobio**, paste the snippet or the key, and click** Connect**. That’s it — event delivery shows up in your Stobio dashboard within minutes of real traffic. ## FAQ ### Do I need a Stobio account? Yes. Stobio is a paid service with a 14-day free trial; the plugin only connects your site to it. ### Why does GA4 show fewer orders than WooCommerce? Ad blockers, iOS/Safari privacy features and consent banners stop browser-side tags from firing, so GA4 and Meta typically miss a large share of your real conversions. Stobio catches the events server-side, delivers them over the GA4 Measurement Protocol and Meta Conversions API, and shows you exactly what was delivered and what failed. ### Does it work with WooCommerce? Yes — WooCommerce stores are the main use case. The plugin observes the e-commerce` dataLayer` events your existing GA4/GTM setup already pushes (view_item, add_to_cart, purchase and so on) and mirrors them to Stobio server-side. ### Will it slow down my site? No. The loader is a small script added with `defer`, so it never blocks page rendering. ### Does it work without Google Tag Manager? Stobio observes `dataLayer` events. Most GA4/GTM e-commerce setups (including popular WooCommerce GA4 plugins) already push these. If your site pushes no `dataLayer` events at all, connect a GA4/GTM plugin first — Stobio will then see the same events. ### What about GDPR / consent? The loader honors Google Consent Mode v2 signals and the `window.stobioConsent` object set by your consent banner. When analytics consent is denied, no visitor identifiers are collected. See the [privacy policy](https://stobio.com/legal/en/privacy.html) for details. ### Can I temporarily disable the snippet without deactivating the plugin? Yes — either clear the site key in **Settings Stobio**, or return `false` from the `stobio_should_inject` filter. ## Reseñas No hay valoraciones para este plugin. ## Colaboradores y desarrolladores «Stobio — Server-Side Tracking for WooCommerce (GA4 + Meta CAPI)» es un software de código abierto. Las siguientes personas han colaborado con este plugin. Colaboradores * [ Stobio ](https://profiles.wordpress.org/stobio/) «Stobio — Server-Side Tracking for WooCommerce (GA4 + Meta CAPI)» está traducido en 1 idioma. Gracias a [los traductores](https://translate.wordpress.org/projects/wp-plugins/stobio/contributors) por sus contribuciones. [Traduce «Stobio — Server-Side Tracking for WooCommerce (GA4 + Meta CAPI)» a tu idioma.](https://translate.wordpress.org/projects/wp-plugins/stobio) ### ¿Interesado en el desarrollo? [Revisa el código](https://plugins.trac.wordpress.org/browser/stobio/) , echa un vistazo al [repositorio SVN](https://plugins.svn.wordpress.org/stobio/) o suscríbete al [registro de desarrollo](https://plugins.trac.wordpress.org/log/stobio/) por [RSS](https://plugins.trac.wordpress.org/log/stobio/?limit=100&mode=stop_on_copy&format=rss). ## Registro de cambios #### 1.0.1 * Listing update only — no functional changes: refreshed description, pricing and screenshots; clarified WooCommerce usage in the FAQ. #### 1.0.0 * Initial release: official Stobio loader snippet injection with settings page, full-snippet paste convenience and `stobio_should_inject` filter. ## Meta * Versión **1.0.1** * Última actualización **hace 3 semanas** * Instalaciones activas **Menos de 10** * Versión de WordPress ** 5.7 o superior ** * Probado hasta **7.0.6** * Versión de PHP ** 7.4 o superior ** * Idiomas * [English (US)](https://wordpress.org/plugins/stobio/) y [Turkish](https://tr.wordpress.org/plugins/stobio/). * [Traducir a tu idioma](https://translate.wordpress.org/projects/wp-plugins/stobio) * Etiquetas: * [Conversions API](https://es.wordpress.org/plugins/tags/conversions-api/)[ga4](https://es.wordpress.org/plugins/tags/ga4/) [Meta Pixel](https://es.wordpress.org/plugins/tags/meta-pixel/)[Server Side Tracking](https://es.wordpress.org/plugins/tags/server-side-tracking/) [woocommerce](https://es.wordpress.org/plugins/tags/woocommerce/) * [Vista avanzada](https://es.wordpress.org/plugins/stobio/advanced/) ## Valoraciones Aún no se han enviado valoraciones. [Tu valoración](https://wordpress.org/support/plugin/stobio/reviews/#new-post) [Ver todas las reseñas](https://wordpress.org/support/plugin/stobio/reviews/) ## Colaboradores * [ Stobio ](https://profiles.wordpress.org/stobio/) ## Soporte ¿Tienes algo que decir? ¿Necesitas ayuda? [Ver el foro de soporte](https://wordpress.org/support/plugin/stobio/)