Facebook for WooCommerce


This is the official Facebook for WooCommerce plugin that connects your WooCommerce website to Facebook. With this plugin, you can install the Facebook pixel, upload your online store catalog, and create a shop on your Facebook page, enabling you to easily run dynamic ads.

Marketing on Facebook helps your business build lasting relationships with people, find new customers, and increase sales for your online store. With this Facebook ad extension, reaching the people who matter most to your business is simple. This extension will track the results of your advertising across devices. It will also help you:

  • Maximize your campaign performance. By setting up the Facebook pixel and building your audience, you will optimize your ads for people likely to buy your products, and reach people with relevant ads on Facebook after they’ve visited your website.
  • Find more customers. Connecting your product catalog automatically creates carousel ads that showcase the products you sell and attract more shoppers to your website.
  • Generate sales among your website visitors. When you set up the Facebook pixel and connect your product catalog, you can use dynamic ads to reach shoppers when they’re on Facebook with ads for the products they viewed on your website. This will be included in a future release of Facebook for WooCommerce.


If you believe you have found a security vulnerability on Facebook, we encourage you to let us know right away. We investigate all legitimate reports and do our best to quickly fix the problem. Before reporting, please review this page, which includes our responsible disclosure policy and reward guideline. You can submit bugs here or contact advertising support here.

When opening a bug on GitHub, please give us as many details as possible.

  • Symptoms of your problem
  • Screenshot, if possible
  • Your Facebook page URL
  • Your website URL
  • Current version of Facebook-for-WooCommerce, WooCommerce, WordPress, PHP


Visit the Facebook Help Center here.


julio 1, 2019
Hi, the plugin version numbers are getting bumped up, but nothing seems to ever change. For instance, the Messenger part of the plugin now doesn't seem to be able to save the greeting text I enter and instead switches back to the default. On top of this I had myriad issues before of plugin suddenly asking to renew my token, not syncing products etc etc. Is Facebook hiring unpaid interns to work on this?
junio 23, 2019
Le doy a actualizar, aparentemente me lo actualiza, pero cuando navego por mi escritorio, me vuelve a salir que no está actualizado y que tengo que actualizar. Además el plugin de seguridad me recomienda desinstalarlo al no estar actualizado ni dejarme actualizarlo.
junio 19, 2019
Although the setup of this plugin is very simple, it just doesn't outweigh the fact that it's horribly slow. It regularly timeouts if you have a lot of variations, because the sync mechanism seems to not be working async. For the same reason it also slows down loading of product dashboard, because of the several API calls. Another problem are bugs. There are hundreds of issues on Github, which are mostly auto closed by bots without the devs even looking at it. And some of those that are still open are opened for months with zero developer response.
junio 14, 2019
Poor. Update and update and update... but obviously never really gets the new version. We had trouble so far with plugin's core function. Turned it off.
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Colaboradores y desarrolladores

“Facebook for WooCommerce” es un software de código abierto. Las siguientes personas han colaborado con este plugin.


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Registro de cambios

1.9.15 – 2019-06-27

  • CSRF handling for Ajax calls like ajax_woo_infobanner_post_click, ajax_woo_infobanner_post_xout, ajax_fb_toggle_visibility
  • use phpcs to adhere to WP coding standards
  • Minor UI changes on the iFrame

1.9.14 – 2019-06-20

  • Revisit CSRF security issue
  • Remove rest controller which is not used
  • Tested installation in wordpress 5.2.2, WooCommerce 3.64, php 5.6/7.3 with browser Chrome v75/Safari v12.1/Firefox v67.

1.9.13 – 2019-06-18

  • Fix security issue
  • Add more contributors to the plugin

1.9.12 – 2019-05-2

  • Remove dead code which causes exception (Issue 975)

1.9.11 – 2019-02-26

  • changing contributor to facebook from facebook4woocommerce, so that
    woo plugin will be shown under
  • adding changelog in readme.txt so that notifications will be sent for
    updates and changelog will be shown under
  • removing debug flags notice under facebook-for-woocommerce.php so that
    developers will be able to debug with debug logs