MonsterInsights – Google Analytics Dashboard for WordPress (Website Stats Made Easy)

Descripción

Plugin de Google Analytics para WordPress

Con más de 3 millones de instalaciones activas, MonsterInsights es el plugin de WordPress para Google Analytics más popular.

We believe that it’s easy to double your traffic and sales when you know exactly how people find and use your website. MonsterInsights shows you the analytics and stats that matter, so you can grow your business with confidence.

At MonsterInsights, we make it «effortless» to properly connect your WordPress site with Google Analytics, so you can start making data-driven decisions to grow your business.

Unlike other Google Analytics plugins, MonsterInsights allows you to enable all advanced Google Analytics tracking features with just a few clicks (no need to hire a developer).

The best part is that MonsterInsights comes with an analytics dashboard for WordPress that shows you actionable analytics reports right inside your WordPress dashboard. We have created customized reports that eliminate the fluff and only show you the stats that matter, so you can see exactly what’s working and what’s not!

Simply put, MonsterInsights is the most complete Google Analytics plugin for WordPress that’s both EASY and POWERFUL.

That’s why millions of small businesses and top companies like Microsoft, Bloomberg, FedEx, Yelp, Subway, etc. use MonsterInsights to setup Google Analytics on their WordPress sites.

MonsterInsights Pro
This plugin is the lite version of MonsterInsights Pro plugin that comes with all the tracking features you will ever need including events tracking, ecommerce tracking, custom dimensions tracking, page speed reports, popular post tracking, custom dimensions, affiliate link tracking, video tracking and tons more. Click here to purchase the best premium Google Analytics plugin for WordPress now!

Quitamos el dolor de instalar Google Analytics en WordPress y lo ponemos fácil. Es por esto que más de 3 millones de inteligentes dueños de negocios, diseñadores y desarrolladores aman a MonsterInsights, ¡y tú también lo harás!

Configuración rápida y sencilla de Google analytics

Properly setting up Google Analytics is complicated. You have to either hire a developer or learn how to add advanced code snippets to your website in many different areas. This process can take days or weeks…and can even break your website!

With MonsterInsights, we made it «effortless» to properly setup Google Analytics in WordPress. Yes, you can enable all advanced Google Analytics features with just a few clicks.

If you can point-and-click, then you can set up Google Analytics inside WordPress and start seeing insights in under 15 minutes (no code necessary).

We keep up with all Google Analytics updates, including the new Google Analytics 4 (GA4), so you can sleep well at night knowing that your website will always stay up to date with the newest features.

Mira lo que el propietario de un negocio dice de Monsterinsights:

Simplemente funciona. Una forma muy fácil de insertar el código de seguimiento de Google Analytics y mantenerlo allí cuando cambies de tema. No es necesario copiar/pegar código en ningún lugar. Esta es la mejor manera de manejar Google Analytics en WordPress.
Steven Gliebe

Escritorio de Google Analytics + estadísticas en tiempo real

Our goal at MonsterInsights is to make Google Analytics easy and accessible for everyone.

We understand that Google Analytics has a steep learning curve which often prevents small business owners from making informed decisions to grow their business.

That’s why MonsterInsights comes with a built-in Google Analytics Dashboard for your WordPress site, so you can see all the useful information about your visitors right inside your WordPress dashboard without needing to login somewhere else.

We have even created customized reports to help you filter through the noise and see the stats that really matter!

  • Audience Report helps you get to know your visitors in a whole new way. It shows you detailed insights like which country your visitors are coming from, what are they most interested in, which device are they using, their age, gender, and a whole lot more. You can use this demographics report and audience clues to tweak your website design and content accordingly.

  • Publishers Report helps you understand which pages your visitors are arriving, and which pages they are leaving from. Designed specifically for blogs and other resource sites, this powerful report will show you which outbound links are getting clicked so you can easily optimize for higher conversions.

  • Behavior Report shows you exactly how people find your website, which keywords did they search for, who referred them, what did they click on your site, and more. You can use these useful stats to identify low-hanging fruits, new partnership opportunities, and promotional areas to focus on.

  • Content Report shows you stats on exactly which content gets the most visits, so you can stop guessing and start creating content that gets more traffic and conversion.

  • Ecommerce Report shows you important store stats like total revenue, conversion rate, average order value, top referral sources, and more (all in one place).

  • Forms Report shows you conversion stats for various contact forms and lead forms on your website, so you can improve the conversions to grow your business.

  • Search Console Report shows you exactly how well your website is ranking in Google, so you can further optimize your SEO to grow your organic traffic.

  • Custom Dimensions Report helps you dig deeper by showing you useful stats like who are your most popular authors, what are the best publication times, which are your most popular categories or tags, how well are your Yoast focus keywords and SEO score performing, and more.

  • Site Speed Report makes it easy to track pagespeed insights and loading times for your website and get the information you need to improve user experience and your SEO rankings.

  • Landing Page Report instantly shows you which pages need to be optimized to increase engagement and help you make more money without needing to log into Google Analytics.

  • Source and Medium Report gives you an easy view of Google Analytics UTM tracking to see where you traffic comes from.

  • Technology Report shows you which devices and browsers visit your website, so you can optimize for each visitor.

  • Campaign Report easily unlocks all of your Google Analytics UTM tracking to show you how effective your marketing efforts have been.

  • Pages Report shows you which pages are most poplular on your website, and shows impressive metrics like bounce rate, engaged sessions to help you optimize.

  • Coupon Report showcases your coupon usage, and shows important metrics like average order value and revenue.

  • Funnel Report visually shows you how many people view items in your store, add to cart, and make a purchase. You can easily breakdown the funnel and conversion report into channel, and customize your dates for in depth analysis.

Nuestros informes personalizados del escritorio de Google Analytics están basados en más de 12 años de experiencia comercial online. Hemos creado MonsterInsights para que sea el plugin de Google Analytics que desearíamos tener.

We currently use MonsterInsights on all our portfolio companies which include both media sites generating tens of millions of pageviews and eCommerce sites generating millions in sales.

Eso es por lo que podemos decir con confianza que MonsterInsights es el definitivo atajo a Google Analytics para ver las estadísticas que importan y tomar decisiones basadas en datos para hacer crecer tu negocio.

Me encanta poder profundizar en los análisis a través de la característica de informes. Tengo la versión PRO y existe una gran diferencia entre lo que puedes analizar. ¡Me alegra también poder integralo con Pretty Links!
   Kim Beasley – Usuario de MonsterInsights

Google Analytics Ecommerce Tracking Made Easy

El seguimiento de Google Analytics Enhanced Ecommerce es una potente característica que te permite rastrear el comportamiento de los usuarios en tu tienda online empezando por las visitas de productos hasta la página de pago hasta la página de agradecimiento y más allá.

Con la sencilla integración de Google Analytics en WooCommerce de MonsterInsights, puedes configurar el análisis de WooCommerce con, literalmente, 1 solo clic.

Una vez que hayas activado el seguimiento de WooCommerce, MonsterInsights te mostrará en un solo escritorio todas las métricas importantes de WooCommerce, incluyendo la tasa de conversión de WooCommerce, los principales productos de tu tienda WooCommerce, las transacciones totales, las ganancias totales, el valor medio de los pedidos, las principales fuentes de referencia y más.

Nuestro informe de análisis de WooCommerce también incluye otros datos detallados de seguimiento de eventos de WooCommerce, como el total añadido a los carritos, el total eliminado del carrito, el tiempo de compra y las sesiones de compra.

Para aquellos que quieren ir más allá de nuestro escritorio de estadísticas de WooCommerce, puedes abrir fácilmente el escritorio de Google Analytics para combinar los datos de WooCommerce con otras dimensiones secundarias y filtros para encontrar exactamente lo que estás buscando.

Además de la integración de WooCommerce con Google Analytics, la extensión de comercio electrónico de MonsterInsights también ofrece una integración perfecta para el plugin Easy Digital Downloads.

Nuestra integración de Easy Digital Downloads de Google Analytics te permite configurar el seguimiento de mejorado de comercio electrónico en tu tienda con solo 1 clic.

Nuestro seguimiento de comercio electrónico funciona con otros populares plugins de comercio electrónico como MemberPress, GiveWP, LifterLMS, Restrict Content Pro, y más.

Cada integración funciona automáticamente con Google Analytics Universal (GA3) y Google Analytics 4 (GA4), de modo que su sitio puede estar preparado para futuros cambios.

En pocas palabras, la característica Enhanced Ecommerce for WordPress de MonsterInsights es, con mucho, la más fácil y más potente del mercado.

Google Analytics + GDPR Compliance

MonsterInsights ayuda a hacer más fácil el cumplimiento del RGPD de Google Analytics para los propietarios de negocios.

Nuestra extensión de cumplimiento con la UE te permite:

  • Anonimizar la IP en Google Analytics
  • Disable the Demographics and Interest Reports for Remarketing and Advertising
  • Disable UserID and author name tracking
  • Enable the ga() compatibility mode
  • Integrate with Cookie Notice and CookieBot plugins to collect user consent before tracking
  • Integrate with Google AMP Consent Box before enable tracking
  • Integración con la extensión de renuncia de Google Analytics del navegador Chrome y sistema integrado de renuncia de cookies
  • Offer Easy Opt Out link for Google Analytics tracking

Aunque ningún plugin puede garantizar al 100% el cumplimiento del GDPR en WordPress, MonsterInsights hace todo lo posible para ayudar a los propietarios de negocios con el cumplimiento del GDPR.

Para obtener más detalles, consulta: RGPD y MonsterInsights – Todo lo necesitas saber.

Google Analytics for AMP

MonsterInsights usa el seguimiento correcto de Google Analytics, por lo que puedes rastrear a tus usuarios a través de dispositivos y plataformas.

Accelerated Mobile Pages (AMP) es un proyecto de Google que te ayuda a acelerar tu web. Sin embargo, si no lo configuras correctamente, Google AMP puede hacer que pierdas el análisis de tu web. Nuestra integración AMP de Google Analytics te permite tener un seguimiento preciso de todas las páginas activas para AMP. Funciona a la perfección con el plugin AMP para WordPress.

En MonsterInsights siempre nos adelantamos para ayudarte a integrar WordPress con las últimas características de seguimiento de Google Analytics.

Analytics for PROs! This plugin brings it all, great features and helpful info to easily see what you are doing.
Frank van der Sluijs

Seguimiento de enlaces Google Affiliate

Nuestro seguimiento de enlaces de afiliados hace fácil a los blogueros y comerciales de afiliados rastrear sus enlaces de afiliados con Google Analytics.

MonsterInsights usa el seguimiento de eventos para todo el seguimiento de enlaces salientes de WordPress, que es mucho más preciso que cualquier solución de análisis integrada en WordPress.

A diferencia de otros plugins de análisis para WordPress, nuestro seguimiento de enlaces de afiliado de Google Analytics NO ralentiza tu web porque todos los eventos se registran mediante JavaScript y se envían directamente a tu cuenta.

La mayoría de los demás plugins de estadísticas para WordPress hacen el seguimiento de los datos en tu servidor de alojamiento de WordPress, lo que ralentiza tu web y no es escalable para webs más grandes.

Since our affiliate link tracking uses Google Analytics’ powerful servers, we can skip WordPress entirely.

La característica de seguimiento de enlaces de afiliado de MonsterInsights funciona con todos los plugins de WordPress para enlaces de afiliado, incluidos Pretty Links, Thirsty Affiliates, etc.

Custom Dimensions Tracking, Custom Google Analytics Event Tracking, and More

Nuestra característica de seguimiento de eventos de Google Analytics para WordPress no solo se detiene en el seguimiento de enlaces de afiliados.

Puede usar la característica de MonsterInsights de seguimiento personalizado de eventos de Google Analytics para añadir fácilmente el seguimiento de enlaces salientes, el seguimiento de descargas de archivos, el seguimiento de botones de llamada a la acción, el seguimiento de marcas, el seguimiento de enlaces telefónicos y más.

Nuestra potente extensión Forms Tracking usa la característica de seguimiento personalizado de eventos de Google Analytics para activar el análisis de formularios en WordPress. Con solo 1 clic, puedes activar el seguimiento de conversión de los formularios para tus formularios de contacto, formularios de generación de contactos, formularios de registro, encuestas y cualquier otro tipo de formulario en WordPress.

La extensión Custom Dimensions de MonsterInsights te permite llevar más lejos los análisis de WordPress. Puedes usar Custom Dimensions de Google Analytics para generar estadísticas útiles de WordPress para:

  • Author Tracking – see stats for each author to find which author’s posts generate the most traffic.
  • Post Type Tracking – see stats for WordPress post types to find out which sections are performing the best.
  • Category Tracking – see stats for your WordPress categories to find out which sections of your sites are the most popular.
  • Tags Tracking – see stats for your WordPress tags to find out which tags are the most popular.
  • SEO Score Tracking – see stats for your Yoast SEO score and see how it impacts your traffic.
  • Focus Keyword Tracking – see stats for Yoast focus keyword and see how it correlates with your traffic.
  • Logged-in User Tracking – see WordPress stats for what percentage of your users are logged-in.
  • User ID Tracking – see stats for each individual logged-in user’s activity through User ID custom dimension – great for Ecommerce and membership sites.
  • Published Time Tracking – track the performance of your posts based on their published time.

En pocas palabras, MonsterInsights te permite aprovechar al máximo todas las potentes características de Google Analytics.

Me gusta lo simple que es para los usuarios cliente y cómo puedo activar las características avanzadas para mí mismo para obtener todos los detalles.
Skip Shean

Google Analytics Dashboard Plugin for WordPress Multisite Networks

MonsterInsights is the most popular analytics plugin for adding Google Analytics to WordPress multisite.

We have built-in all permissions and controls that you would need to successfully run Google Analytics on a WordPress multi-site.

Puedes controlar quién tiene acceso para ver el informe del escritorio de Google Analytics en WordPress. Nuestro ajuste de permisos te permite ocultar los informes de análisis a perfiles de usuario específicos.

Del mismo modo, entendemos que algunos sitios pueden querer excluir del seguimiento a los usuarios conectados. MonsterInsights te ofrece un control granular para excluir al administrador en Google Analytics, así como a otros perfiles de usuario.

Nuestra extensión de rendimiento te permite ajustar la frecuencia de muestreo y las tasas de velocidad del sitio para Google Analytics.

En este momento, probablemente puedas ver por qué MonsterInsights se ha convertido en el plugin más popular de Google Analytics para WordPress.

Entendemos que Google Analytics es mejor que cualquier otro plugin de análisis para WordPress.

Lista completa de características de MonsterInsights

  • Configuración fácil y rápida – Configura Google analytics para WordPress fácilmente en apenas unos cuantos clics (no es necesario código)
  • Estadísticas en tiempo real – Ve tus estadísticas en tiempo real dentro del escritorio de Google Analytics
  • Seguimiento Universal Analytics – Consigue datos más valiosos con el seguimiento de Universal Analytics.
  • Google Analytics Dashboard – See the stats that matter from right inside your WordPress dashboard with custom Publisher Report, Ecommerce report, and Search Console report, and many other easy to use reports.
  • Compatibilidad con Google Analytics 4: configura y envía fácilmente los datos de seguimiento web a Google Analytics 4 (GA4).
  • eCommerce Tracking – Add Google Analytics Ecommerce tracking to WordPress in only one click.
  • WooCommerce Google Analytics – Add Enhanced Ecommerce Tracking to your WooCommerce store.
  • User Journeys – See exactly which pages a customer visited before before purchasing from your WooCommerce, Easy Digital Downloads, MemberPress, LifterLMS, Restrict Content Pro, MemberMouse, or GiveWP website.
  • Easy Digital Downloads Google Analytics – Add Enhanced Ecommerce Tracking to your EDD store.
  • Affiliate Link Tracking – Track your affiliate links and get stats that matter.
  • Google Ads Conversion Tracking – Automatically track Google Ads conversions for WooCommerce, Easy Digital Downloads, MemberPress, LifterLMS, Restrict Content Pro, or GiveWP websites.
  • Meta Pixel (Facebook, Instagram Ads) PPC Conversion Tracking – Automatically track pageviews and Purchases for WooCommerce, Easy Digital Downloads, MemberPress, LifterLMS, Restrict Content Pro, or GiveWP websites.
  • Microsoft Ads (Bing Ads) PPC Conversion Tracking – Automatically track Microsoft Ads purchases for WooCommerce, Easy Digital Downloads, MemberPress, LifterLMS, Restrict Content Pro, or GiveWP websites.
  • Seguimiento de descarga de archivos – Activa las estadísticas de descarga de archivos con sólo un clic.
  • Seguimiento de enlaces – Controla tus clics en enlaces salientes con Google Analytics.
  • Seguimiento de eventos – Seguimiento de botones personalizados y clics en banners con Google Analytics.
  • Seguimiento de dimensiones personalizadas – Activa el seguimiento de dimensiones personalizadas de Google Analytics en WordPress.
  • Author Tracking – See author stats and discover who’s the most popular author on your site.
  • Seguimiento de entradas populares – Ve qué entradas del blog y secciones son las más populares.
  • YouTube Google Analytics – Realiza un seguimiento fácil y automático de los inicios, las paradas y la progresión de los vídeos de Youtube incrustados.
  • Vimeo Google Analytics – Realiza un seguimiento fácil y automático de los inicios, las paradas y la progresión de los vídeos de Vimeo incrustados.
  • Vídeo HTML5 Google Analytics – Realiza un seguimiento fácil y automático de los inicios, las paradas y la progresión de los vídeos HTML5 incrustados.
  • Exclude from Tracking – Disable the loading of the Google Analytics tracking on specific pages or posts.
  • Contextual Insights – Get actionable tips on how to improve engagement and get more visitors based on your site’s traffic.
  • Headline Analyzer – Get more clicks and improve SEO following suggestions from our Headline Analyzer directly in the WordPress editor
  • Seguimiento de tipo de contenido personalizado – Conoce el rendimiento de tus tipos de contenido personalizados.
  • Seguimiento de referencias – Ve cómo los visitantes están encontrando tu sitio web para enfocar mejor tus esfuerzos de marketing.
  • Seguimiento del rendimiento – Controla la tasa de rendimiento y la frecuencia de muestreo de tu informe de Google Analytics.
  • Atribución de enlace mejorada – Consigue mejores analíticas con la atribución de enlace mejorada.
  • Email Summaries – Your site’s Google Analytics traffic report delivered straight to your inbox every week.
  • Google Analytics for AMP – Add proper tracking for Google AMP.
  • Site Notes – Easily add and categorize website annotations right inside your WordPress dashboard
  • User Feedback – Automatically integrates with our popular User Feedback plugin to show you impressions and conversions inside Google Analytics
  • Google Analytics GDPR Compliance – EU compliance addon helps you improve Google Analytics GDPR compliance by adding anonymize IP, cookie consent for opt-out tracking, and more.
  • Form Conversion Tracking – Track conversions for your WordPress forms. Works with all popular plugins including WPForms, Contact Form 7, Gravity Forms, Formidable Forms, and more.
  • Google Optimize Tracking – Enable Google Analytics support for Google Optimize A/B Testing.
  • Google Analytics Tools – Helpful tools for Google Analytics such as UTM link tracking builder.
  • ¿Quieres que añadamos algo más? ¡Sugiere una nueva característica y la añadiremos!

Después de leer esta exhaustiva lista de características, probablemente puedas imaginar por qué MonsterInsights es el mejor plugin de Google Analytics para WordPress.

Dale a MonsterInsights una oportunidad.

¿Quieres desbloquear incluso más características? Actualiza a nuestra versión Pro.

Simple, pero potente. Increíble plugin, hace exactamente lo que esperaba y aún más.
Matt Jaworski

Populares tutoriales de Google Analytics

Aviso para principiantes

Al igual que todos los plugins de WordPress, Google Analytics for WordPress by MonsterInsights. sólo está disponible para los sitios de WordPress auto-alojados. Esto significa que necesitarás migrar de WordPress.com a WordPress.org si quieres usar este plugin en tu sitio con WordPress.

Para más detalles mira esta infografía WordPress.org auto-hospedado frente a WordPress.com

Créditos

Este plugin ha sido creado por Chris Christoff y Syed Balkhi con el patrocinio de WPBeginner.

Branding Guidelines

MonsterInsights® es una marca registrada de MonsterInsights LLC. Al escribir acerca del plugin Google Analytics para WordPress de MonsterInsights, por favor, asegúrate de poner en mayúscula las primeras letras de ambas palabras.

  • MonsterInsights (correcto)
  • Monster Insights (incorrecto)
  • monsterinsights (incorrecto)
  • monsterinsight (incorrecto)

Novedades

SI te gusta este plugin, ten en cuenta también revisar otros proyectos nuestros:

  • OptinMonster – Get More Email Subscribers
  • WPForms – Best WordPress Contact Form Plugin
  • AIOSEO – The original WordPress SEO plugin to help you rank higher in search results (trusted by over 2 million sites)
  • SeedProd – Most popular coming soon & maintenance mode plugin for WordPress
  • WP Mail SMTP – Improve email deliverability for your contact form with the most popular SMTP plugin for WordPress
  • RafflePress – Best WordPress giveaway and contest plugin to grow traffic and social followers
  • Smash Balloon – #1 social feeds plugin for WordPress – display social media content in WordPress without code
  • PushEngage – Connect with visitors after they leave your website with the leading web push notification plugin
  • TrustPulse – Add real-time social proof notifications to boost your store conversions by up to 15%

Este plugin no sería posible sin la ayuda y el apoyo de WPBeginner, el mayor sitio de recursos para WordPress. Puedes aprender con nuestros tutoriales gratuitos para WordPress como por ejemplo cómo instalar WordPress, elegir el mejor hosting para WordPress hosting, glosario de WordPress, y mucho más.

También puedes aprender sobre los mejores plugins para WordPress.

Capturas

  • El informe general
  • Top countries and referrals
  • Entradas y páginas más vistas
  • Identificación con MonsterInsights
  • Página de ajustes
  • Seguimiento de descargas de archivos
  • eCommerce tracking - no configuration required (Pro feature)
  • eCommerce report (Pro feature)
  • Search console report (Pro feature)
  • Custom dimensions tracking (Pro feature)
  • Informe de dimensiones personalizadas (funcionalidad Pro)

Bloques

Este plugin proporciona 2 bloques.

  • MonsterInsights - Google Analytics Dashboard for WordPress (Website Stats Made Easy)
  • MonsterInsights - Google Analytics Dashboard for WordPress (Website Stats Made Easy)

Instalación

  1. Install Google Analytics for WordPress by MonsterInsights either via the WordPress.org plugin repository or by uploading the files to your server. (See instructions on how to install a WordPress plugin)
  2. Activa Google Analytics for WordPress by MonsterInsights.
  3. Navega hasta la pestaña Insights en tu menú de administración de WordPress y configura el plugin.
  4. ¿Quieres más características? ¡Compra MonsterInsights Pro!

FAQ

Para todas las preguntas frecuentes y sus respuestas, comprueba la documentación de MonsterInsights.

¿Por qué usar Google Analytics en lugar de las estadísticas de WordPress?

Los plugins nativos de estadísticas para WordPress siempre ralentizarán tu web porque dependen de tu servidor de alojamiento de WordPress. La mayoría de ellos tampoco proporcionan análisis precisos para WordPress.

Algunos plugins de estadísticas para WordPress usan servidores de terceros para mitigar este problema, pero a todos ellos les faltan las potentes características que Google Analytics puede ofrecer.

Google Analytics es la solución #1 en el mundo. Viene con todas las características más potentes que puedas necesitar. MonsterInsights te permite usar fácilmente todas las características avanzadas de Google Analytics en WordPress.

Why choose Google Analytics by MonsterInsights vs Google Site Kit?

The MonsterInsights Google Analytics plugin is built for all types of websites, large or small, to get up and running quickly with Google Analytics and Google Analytics 4.

Beyond simply providing a Google Analytics dashboard, our plugin makes configuring advanced features as easy as point-and-click that would otherwise still require a developer to implement.

Our Google Analytics plugin also includes many features such as Google Ads tracking, Google Optimize support, form conversion reporting, goal tracking, Search Console integration, Pagespeed insights, advanced eCommerce tracking, and more.

There’s a reason over 3 million users have trusted MonsterInsights to provide Google Analytics data to their website.

¿Puedo utilizar MonsterInsights junto con otro plugin de Google Analytics?

No. You should only use one Google Analytics plugin on your WordPress site. If you use multiple Google Analytics plugins, then you will compromise your data integrity.

Recomendamos desinstalar otros plugins de Google Analytics antes de instalar MonsterInsights.

¿Por qué MonsterInsights carga Google Analytics en la sección de la cabecera de WordPress?

Algunos creen que cargar el código de Google Analytics en la cabecera de WordPress ralentizará tu web. Es un mito. El código de Google Analytics se carga de forma asíncrona, lo que significa que no afecta para nada a la velocidad de tu web.

MonsterInsights carga el código en la cabecera de WordPress porque se asegura de que tengas el seguimiento más preciso.

Does MonsterInsights work with ad blockers?

A partir de la versión 7.18, los usuarios Pro de MontersInsights pueden utilizar una versión alojada localmente de Google Analytics (gtag) que ayuda a la precisión de los datos de seguimiento. Esta versión también puede mejorar el rendimiento de tu web, en comparación con el alojamiento del script en los servidores de Google Analytics.

Can I hide Google Analytics from tracking Administrators and Editors?

Yes. By default we do not send data to Google Analytics for logged-in WordPress administrators and editors. You can add easily block additional user roles.

¿Cómo ayuda MonsterInsights con la aplicación del RGPD en Google Analytics?

MonsterInsights ayuda a hacer más fácil el cumplimiento del RGPD de Google Analytics para los propietarios de negocios.

Nuestra extensión de cumplimiento con la UE te permite:

  • Anonymize IPs to Google Analytics
  • Disable the Demographics and Interest Reports for Remarketing and Advertising
  • Disable UserID and author name tracking
  • Integrate with Cookie Notice and CookieBot plugins to collect user consent before tracking
  • Integrate with Google AMP Consent Box before enable tracking
  • Integrate with Google Analytics Chrome browser opt-out extension and built-in cookie opt-out system
  • Offer Easy Opt Out link for Google Analytics tracking

Aunque ningún plugin puede garantizar el cumplimiento al 100 % del RGPD en WordPress, MonsterInsights hace todo lo posible para ayudar a los propietarios de negocios con el cumplimiento del RGPD.

Para obtener más detalles, consulta: RGPD y MonsterInsights – Todo lo necesitas saber.

¿Qué plugins para eCommerce son compatibles con las características de seguimiento mejorado de eCommerce de MonsterInsights?

Si estás buscando activar el seguimiento de comercio electrónico de Google Analytics en WordPress, MonsterInsights es la mejor solución para hacerlo.

Con solo 1 clic, puedes activar el seguimiento mejorado de comercio electrónico de Google Analytics para WooCommerce y ver un informe de análisis de WooCommerce dentro de tu escritorio de WordPress.

El seguimiento de comercio electrónico mejorado de MonsterInsights funciona de inmediato con WooCommerce, Easy Digital Downloads, MemberPress y más de 10 integraciones avanzadas. Estos incluyen:

  • Yoast SEO – Easily view and analyze YoastSEO scores directly inside Google Analytics with custom dimensions.
  • Gravity Forms, Formidable Forms, Contact Forms 7 – View form events and conversion statistics.
  • LifterLMS – Track sales data inside Google Analytics.
  • GiveWP – Track donations as eCommerce events inside Google Analytics.
  • Restrict Content Pro – View Google Analytics eCommerce data.
  • WordPress Comment Forms – See which articles are driving the most engagement inside Google Analytics.
  • Generic Forms – Easily add Google Analytics conversion tracking data to your website, no coding needed for all types of forms.

¿Funciona MonsterInsights en WordPress multisitio?

Sí. MonsterInsights ofrece la solución más completa de Google Analytics para WordPress multisitio.

Viene con control avanzado de permisos, control de rango de muestra y otras opciones que necesitas para activar correctamente Google Analytics en WordPress multisitio.

¿Es MonsterInsights compatible con Google Analytics v4 (GAv4)?

Sí, somos totalmente compatibles con las propiedades de Google Analytics v4 (GAv4), así como con las propiedades de GAv3 (Universal). De hecho, puedes realizar el seguimiento de tu sitio en ambas a la vez utilizando nuestra característica de seguimiento dual.

Reseñas

18 de septiembre de 2023 1 respuesta
If you are looking for a Google analytics plug-in for Wordpress, then Monsterinsights is definitely what your looking for. It is super easy, and also really good! I definitely recommend it
16 de septiembre de 2023 1 respuesta
It can only be used to see data for the last 4 weeks. Useless
16 de septiembre de 2023 1 respuesta
I've been very pleased overall with the responsiveness and customer service of support staff at MonsterInsights. I'm taking time today to offer specific praise of staff tech Neeraj Vishwakarma, who quickly replied to a message regarding a plug-in problem, identified the problem, solved the problem, and provided proof of the solution. I greatly appreciate the assistance, and I am confident other users will also.
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Colaboradores y desarrolladores

«MonsterInsights – Google Analytics Dashboard for WordPress (Website Stats Made Easy)» es un software de código abierto. Las siguientes personas han colaborado con este plugin.

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Registro de cambios

8.19: August 23, 2023

  • New: Ecommerce funnel report for WooCommerce and Easy Digital Downloads.
  • New: Setup checklist to get up and running faster
  • Enhanced: Improved support for PHP 8.2.
  • Fixed: We fixed a bug that occurred with Yoast SEO Scores.
  • Fixed: We fixed a bug in the Pretty Links integration.

8.18: July 24, 2023

  • New: Added 6 Completely New Pro Reports to bring the power of Google Analytics into your WordPress dashboard.
  • Fixed: We fixed an issue that prevented tracking with WPML.
  • Fixed: We fixed an issue that prevented tracking the User Journey with MemberPress.

8.17: June 29, 2023

  • Updated: Removed dual tracking panel and limit reporting to GA4 only properties.
  • Fixed: We fixed a bug in the WPForms integration.
  • Fixed: We fixed a bug in the AffiliateWP integration.

8.16: June 19, 2023

  • New: User Journey report now available! See all of your website’s purchases in one screen.
  • Update: We updated the Popular Posts to support themes that allow widgets.
  • Fixed: We fixed some layout issues in exported PDF reports.
  • Fixed: We fixed the deprecated YOAST function WPSEO_Utils::translate_score().
  • Fixed: We fixed a bug occurring while downloading files having the file download tracking enabled.

8.15: May 03, 2023

  • New: Site Notes allows you to record important website events right inside your WordPress dashboard.
  • Update: Fix EDD integration.
  • Update: Mobile screen optimizations.

8.14.1: Apr 11, 2023

  • Fixed: We fixed a PHP warning error and added additional security hardening.

8.14.0: Mar 29, 2023

  • New: Our New PPC Tracking addon allows you to effortlessly track sales inside Google Ads, Microsoft Ads, and Meta.
  • Enhancement: We updated and tweaked lots elements to make our dashboard easier to use

8.13.1: Mar 14, 2023

  • Fixed: We fixed a bug that could cause an issue if Google’s API endpoint returned a non-200 response.

8.13.0: Mar 13, 2023

  • Enhancement: We enhanced the notifications user experience.
  • Fixed: We fixed the PDF reports header.
  • Update: We applied additional security hardening.

8.12.1: Jan 12, 2023

  • Fix: We made updates to authentication

8.12.0: Jan 12, 2023

  • Enhancement: We updated and fixed some UI/UX elements to make MonsterInsights easier to use
  • Enhancement: We optimized our Javascript code to work better with minification plugins
  • Enhancement: We optimized our Javascript code to work better with minification plugins
  • Enhancement: We optimized the Javascript code to work nicely with minification plugins
  • Enhancement: We optimized our code to work better with PHP8

8.11.0: Dec 12, 2022

  • New: With our limited-time-only Year in Review report you’ll be able to see how your site performed in 2022 and how to improve in 2023. This report will be automatically available from January 1 to January 14, 2023, inside the Reports section of MonsterInsights.
  • Enhancement: We optimized our media addon events.

8.10.1: Nov 09, 2022

  • Fix: We fixed a bug in our auto-update logic when it encounters double digit version numbers.

8.10.0: Nov 07, 2022

  • New: We created a new Media report available right inside WordPress Admin dashboard to view video plays and engagement
  • New: We added file download support for Pretty Links
  • Enhancement: We enhanced some UI elements within the plugin
  • Fix: We updated User Journey to work with older versions of Easy Digital Downloads

8.9.1: Oct 11, 2022

  • Enhancement: Our UserJourney addon works with sequential orders
  • Enhancement: We updated some language inside the WordPress Admin area for GA4 reporting
  • Fix: Headline analyzer now understands queries better
  • Fix: We updated our Ads addon to work with Easy Digital Downloads 3.0

8.9.0: Sep 20, 2022

  • New: You can now show an MonsterInsights badge on your website!
  • Enhancement: We updated and tweaked many UI elements to better help with onboarding and plugin usage.
  • Enhancement: We now include our dashboard fonts locally.
  • Fix: We updated support for PHP 8 with our headline analyzer tool.

8.8.2: Aug 26, 2022

  • Fix: We fixed the headline analyzer issues reported by our lite users.
  • Fix: We fixed the PHP errors reported by WordPress 4.8 users.

8.8.1: Aug 24, 2022

  • Fix: We fixed the Javascript error reported by lite users.

8.8.0: Aug 24, 2022

  • New: We added UserJourney for Easy Digital Downloads, MemberPress, LifterLMS, Restrict Content Pro, and GiveWP.
  • Enhancement: We enhanced the PageInsights addon to better support query strings
  • Enhancement: We optimized the reports cache.
  • Enhancement: We optimized the LearnDash integration.
  • Enhancement: We optimized reports data for eCommerce integrations.
  • Enhancement: We optimized report queries for certain timezones.
  • Enhancement: We updated some of our error messages to provide better direction.
  • Enhancement: We optimized the code for PHP 8.1.
  • Enhancement: We optimized our onboarding wizard to include all GA properties.
  • Enhancement: License validation now checks to ensure active license exists.
  • Fix: We fixed non zero data in eCommerce reports.
  • Fix: We fixed the purchase events for LifterLMS.
  • Fix: We updated the report URL for all downloads button inside the WordPress dashboard.
  • Fix: Updated eCommerce session tracking for GA4 properties.

8.7.0: Jul 11, 2022

  • Fix: We fixed the logged-in sessions data in our dimensions report.
  • Fix: We fixed the test mode detection PayPal Express Payment method when Smart Button is used.
  • Enhancement: We optimized our plugin’s backend javascript.
  • Enhancement: We optimized the membership levels tracking for Restrict Content Pro integration.
  • Enhancement: We optimized the integration with EDD latest versions.

8.6.0: Jun 13, 2022

  • Enhancement: We updated the User Journey display
  • Enhancement: We optimized the plugin activation process, popular posts, userID tracking, and onboarding

8.5.3: May 18, 2022

  • Fix: We optimized the user ID custom dimension for GAv4
  • Fix: We optimized the affiliate events for GAv4
  • Fix: We optimized the Easy Digital Downloads purchase events for GAv4

8.5.2: May 06, 2022

Fix: We fixed an error reported by users using older versions of PHP.

8.5.1: May 04, 2022

  • New: We launched a new User Journey addon to easily see which pages and for how long each customer visited before making a purchase from your WooCommerce store.
  • Enhancement: We enhanced Page Insights to show stats right in the WordPress sidebar while editing public post types.
  • Enhancement: We enhanced our Headline Analyzer tool.
  • Fixed: We fixed the URL query string parameters in reports.
  • Fixed: We fixed anchor tag targets to enhance user experience.
  • Fixed: We restricted excluding page tracking only for public post_types.
  • Fixed: We fixed console errors reported by a few customers on the admin homepage.

8.5.0: March 31, 2022

  • Tweak: We enhanced and optimized the backend styles.
  • Fixed: We fixed a few PHP warnings when no add-ons are installed.
  • Fixed: We optimized the filters to add dynamic attributes in all frontend script tags.

8.4.0: February 28, 2022

  • Fixed: We fixed the plugin requirements for Forms Addons version 2.2.1+
  • Fixed: We optimized the popular posts widgets display in edit screens
  • Fixed: We fixed console errors for users who have CookieYes enabled
  • Fixed: We fixed custom dimensions for all single post types.

8.3.4: February 10, 2022

  • Fixed: Resolved a PHP Notice message some users received after upgrading to 8.3.3

8.3.3: February 09, 2022

  • Fixed: We fixed the PDF reports format.
  • Tweak: We optimized the Ajax requests for notifications.

8.3.2: January 25, 2022

  • Fixed: We fixed the fatal error that occurred due to a generic class name conflict.
  • Fixed: Fixed errors some users were having with our Exclude from Tracking feature.

8.3.1: January 24, 2022

  • New: With our new Exclude from Tracking Feature admins can now exclude any page or post from tracking.
  • Fixed: We fixed the local gtag.js where it didn’t work with only the GAv4 connection.
  • Fixed: We fixed the messages in the plugin settings based on the Media Addon activation status.
  • Tweak: We categorized and enhanced the plugin notifications.
  • Fixed: We fixed Javascript errors when the CookieBot plugin is active and the Forms addon is not.
  • Fixed: We fixed UTM parameters in tracking links.
  • Fixed: We remove the type attribute from the script tag if the current theme supports html5.
  • Fixed: We fixed GA4 eCommerce missing events.
  • Fixed: We fixed the incorrect numbers for Year In Review average page views.
  • Fixed: We fixed the integration with Enfold theme Ajax forms where conversions were not being tracked.
  • Fixed: We fixed the backward compatibility for AffiliateWP versions below 2.7.

8.3.0: December 14, 2021

  • New: With our limited-time only Year in Review report you’ll be able to see how your site performed in 2020 and how to improve in 2021. This report will be automatically available from January 1 to January 14, 2022 inside the Reports section of MonsterInsights.
  • New In Pro: Introducing the MonsterInsights Media addon which allows for impression and video watch time tracking for videos uploaded to WordPress, embedded from YouTube or embedded from Vimeo automatically!
  • New In Pro: We’ve added a new integration with AffiliateWP allowing you to more effectively track your affiliate impact on conversions!
  • Tweak: External links to our documentation now will always open in a new tab to make it easier to perform the action listed in the docs.
  • Fixed: A bug that caused some reports to show a blank numbers.
  • Fixed: The Headline Analyzer feature will no longer unpin when another plugin’s tab is unpinned.
  • Fixed: Legacy analytics.js code has been removed which increases performance by removing unnecessary switches and database lookups.
  • Fixed: An issue that caused the dashboard widget to sometimes show the bounce rate box twice for GAv3 properties.
  • Fixed: An issue with Cookie Notice when used in Cookie Notice’s legacy mode.
  • Fixed: An issue that could prevent auth for networks on the multisite panel has been fixed.

8.2.0: November 3, 2021

  • Tweak: The GA Compatibility layer feature has had it’s output cleaned up.
  • Bugfix: Updated events when dual-tracking mode is enabled to not alter bounce rate on GAv3 properties.
  • New In Pro: Email summaries that show traffic results over the last 7 days
  • New In Pro: We’ve added official integrations with the Complianz and CookieYes plugins.

8.1.0: September 30, 2021

  • Tweak: We’ve updated some of the GAv4 report labels to be more accurate.
  • New in Pro: We’ve added Google Ads conversion tracking for WooCommerce, Easy Digital Downloads, and MemberPress.
  • New in Pro: We’ve added a new integration with EasyAffiliates for users using WooCommerce, Easy Digital Downloads, and MemberPress.

8.0.1: September 21, 2021

  • Fix: We fixed an issue that caused the bounce rate box to appear twice on the dashboard widget.

8.0.0: September 14, 2021

  • New: Full Google Analytics v4 support! After working very closely with the Google Analytics team for many months, we’re excited to unveil full support for Google’s newest version of Google Analytics. Google Analytics 4 (GA4) is the latest version of Google’s web analytics platform, and it can track both websites and apps in the same property. It also has some new reporting features and can give you better, more in-depth insights into how users are interacting with your website. We’ve taken the time to ensure that users who run GAv4 can do so effortlessly, for example by ensuring your events from GAv3 will work the same in GAv4 without having to touch any code or configuration. You can learn all about GAv4 and MonsterInsights on our announcement blog post.
  • New: GAv3 + GAv4 Dual Tracking support. We’re also excited to announce our exclusive dual-tracking feature. This feature lets you to track your site visitors to both a Google Analytics v3 (Universal) and a Google Analytics v4 (GAv4) property at the same time, which allows you to take advantage of the new GAv4 features without having to sacrifice your historical data. You can learn more about this MonsterInsights exclusive feature on our site.

7.18.0: July 15, 2021

  • Tweak: We updated the way we load the main tracking script to improve page load performance.
  • Tweak: We tweaked how most of the objects stored in the database are loaded and improved the overall sizes for better performance in the WordPress administration area.
  • Tweak: We optimized our plugin’s assets to reduce the plugin size and improve loading times in the admin area.
  • Tweak: We extended our compatibility shim to support virtual pageview events added using legacy code.
  • Fix: We updated the image size used by our Popular Posts widgets for improved performance and compatibility.

7.17.0: March 23, 2021

  • New: Our contextual education messages will now highlight the report or setting mentioned so it’s easier to make informed decisions.
  • Tweak: We added extra checks to the methods used for sending server-side events with the measurement protocol to prevent preloading plugins from triggering them.
  • Tweak: We made an adjustment to ensure the curated Popular Posts in the widget are randomly displayed.
  • Tweak: We added a filter to allow disabling of the Popular Posts random display of posts.
  • Tweak: We adjusted the way we load the Popular Posts styles to improve performance when the styles are not used.
  • Fix: We improved the analytics.js to gtag.js compatibility layer for more stability and fixed an issue that could interfere with the bounce rate.
  • Fix: We adjusted the loading screens to make it more consistent when loading reports.

7.16.2: February 22, 2021

  • Tweak: We improved our gtag.js compatibility layer with support for custom trackers used in the analytics.js format for some integrations.

7.16.1: February 17, 2021

  • Tweak: We made an adjustment to our gtag.js compatibility layer to improve support for all analytics.js event sending syntax.
  • Fix: We fixed an issue with lightbox scripts using images hosted on external CDN servers.

7.16.0: February 11, 2021

  • New: MonsterInsights is now updated to use Google Global Site Tag (gtag.js) including our exclusive analytics.js compatibility helper that makes existing events integrations work without needing any adjustments.
  • Tweak: We made adjustments to ensure future compatibility with PHP8 with our classes.
  • Tweak: We made some improvements to our admin panel CSS styles for better compatibility with other plugins.

7.15.1: January 27, 2021

  • Fix: Our cross-domain option for the gtag.js tracking code was causing an issue.

7.15.0: January 21, 2021

  • New: Upgrade to the Global Site Tag (gtag.js) tracking code without having to worry about your existing events or integrations using analytics.js code. In this version you can manually opt-in to the gtag.js tracking code that will be the standard in a future release.
  • Fix: Improved compatibility for older PHP versions with our Popular Posts feature.

See our changelog for previous releases.